Healthy Solutions - www.healthysolutionsdr.com

This is for a client who already has a website we can use that we just need to optimize.

Split test Campaign

Assigned to
Hector Mota, Operations Manager at Medstar Hector M. Shane Quast, Medstar Shane Q.
Notes
Hey Shane Quast, Medstar Shane  

Chris wants us to split test this CS campaign. 
We have made a duplicate of the page.. and then we want to change the offer to buy 4 get four, and then we need you to do a split test to see which offer works better. 

Here's the new LP

https://healthysolutionsdr.com/coolsculpting-elite/
Current LP

https://healthysolutionsdr.com/coolscultping-bucks-county/

Please let me know if you have any questions. 

Comments & Events

Shane Quast, Medstar
ok
Shane Quast, Medstar
This is live, no statistical significance in difference of performance. 
Hector Mota, Operations Manager at Medstar
Thanks Shane. But isn't a little too early to say that? Don't we need for the campaigns to run for a while to see if there's a difference?
Shane Quast, Medstar
Probably a very, very long time. 
Hector Mota, Operations Manager at Medstar
Yeah, I remember you saying that about Dr. Fiorillo's Mommy Makeover which is why I am asking. 
Thanks. 
Shane Quast, Medstar
We have 90% statistical confidence that the original LP is better. However, the data sample is only 6 conversions vs 1 conversion. I would not consider this data correct yet. 
Hector Mota, Operations Manager at Medstar thank you!👍
Shane Quast, Medstar
Still only 7 conversions vs 2
Hector Mota, Operations Manager at Medstar
I take 7 over 2 anytime ... 😊
I know what you mean though Shane.. 
Thanks for sharing the latest stats. 
Shane Quast, Medstar
Original LP has 7 conversions, experiment has 6.7 conversions
Shane Quast, Medstar
Original has 7 conversions, 9 for the experiment. 

We can literally run this test for the rest of the year and never get statistical significance. Can I please just stop this? 
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane  
I will let Chris know how you feel so he convey to the client or make the decision himself. 
Hector Mota, Operations Manager at Medstar
Shane, I spoke to Chris. He said you can stop the campaign if you feel it is useless. 
Thanks
Shane Quast, Medstar
These tests are useless. There is no way to reach statistical significance with such low spend and number of conversions. 
Shane Quast, Medstar
Shane Quast completed this to-do.