Hollywood Body Laser Center - 🔴 SEO client 🔴 - Ella

www.hollywoodbodylaser.net - We are doing two treatment-related articles (CooLSculpting / Cooltone) and optimizing their two pages. We are running two different ad campaigns to their two different locations

updated budgets and campaign changes

Assigned to
Hector Mota, Operations Manager at Medstar Hector M. Shane Quast, Medstar Shane Q.
Notes
hi team Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector  

As discussed on the ads meeting these are the final changes proposed and agreed to by the client.

Currently, we have Semaglutide ads running with a combined media budget spend of $4500 a month.

-We proposed doing a different type of split for the media budget for META;
  -Hollywood Body's Ad Acct
     -$2000: Semag-consolidated campaign targeting all three areas. 

-Third-Party Ad Acct 
   -$2500: Semag-consolidated campaign targeting all three areas.

-we will pause the current CoolSculpting Google campaigns and switch to a consolidated campaign. The budget for that will be $7000 per month. Just one question...

I think that maybe the radius may be too big. It's about 90-100 miles to cover all the locations. We may have to do two separate campaigns? A consolidated one with Denver and Westminster for 4k a month and a Colorado Springs campaign for 3k a month. Shane Quast, Medstar Shane what do you suggest

-We will create a CoolSculpting campaign in Meta. $2500 a month. Consolidated campaign. I will task this out separately. Once I have a final answer. Again, same question regarding the consolidated campaign approach...

We may have to do two separate campaigns. A consolidated one with Denver and Westminster for 1500k a month and a Colorado Springs campaign for 1k a month? Shane Quast, Medstar Shane what do you suggest

Here is a map showing the area we would need to cover for the 3 locations.




Comments & Events

Shane Quast, Medstar
I don't suggest moving any of their meta spend to a whitelabel if they are going to run SemaG from their own account. 
Shane Quast, Medstar
The radius is fine. The drive from Colorado Springs to Denver is shorter than you would think and there are a lost of affluent areas in there such as monument, castle rock, etc. 
Shane Quast, Medstar
I need CS copy and creative. 
Hector Mota, Operations Manager at Medstar
Vania J, Medstar Vania Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  
We need creatives for this task.
So we are going with a 
Coolsculpting - Consolidated  - Google ads - $7,000.00
Semaglutide - stays the same - 
Shane Quast, Medstar
What do you want to do with the Meta setup? I don't think Chris Zelig, Medstar Chris  wants to do any more Orange Trail accounts
Hector Mota, Operations Manager at Medstar
I just sent Chris a message so he can respond to us directly Shane. 
Let's wait a few hours so he can do so. 
Thank you.
Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector  I still have no idea what to do here. 
Hector Mota, Operations Manager at Medstar
I just sent Chris a slack direct message about this so he should be responding shortly. 
Brittany Redding, Digital Marketing Manager at Medstar
Hector Mota, Operations Manager at Medstar Hector  Can we close this?
Hector Mota, Operations Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Chris has not responded to this task and request. 
I am going to send him a direct message to see what he says. 
Chris Zelig, Medstar
old task close this out. 
Brittany Redding, Digital Marketing Manager at Medstar
Brittany Redding completed this to-do.