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Ilea Hair Restoration - www.ileahair.com - 🔴 SEO client 🔴 - IA

Dr. Cesar Aristeiguieta - This is for a client who already has a website we can use that we just need to optimize. - 🔴 SEO client 🔴 -
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarMichael, SEO +2 others
From the list: Digital Marketing Campaigns & Set Up

✔ Split Test current Hair Transplant google ad

Ivonne A. added this on
Completed by Ivonne A.
Assigned to
Shane Quast, Medstar Shane Q.
Notes
Hi Shane Quast, Medstar Shane , can you please split test the current ad between the current landing page and this new landing page and offer:

OFFER: 20% OFF Hair Transplant
https://ileahair.com/hair-transplant-p/

Please adjust the ad copy on this campaign to reflect this offer. 

Thank you!

Hector Mota, Operations Manager at Medstar Hector fyi.

Comments & Events

Shane Quast, Medstar Shane Quast
What metric am I testing for? 
Notified 2 people
Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Ivonne Ackerman, Medstar Ivonne good morning. 
Can you please let us know what metric we are testing for?
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Ivonne Ackerman, Medstar Ivonne Ackerman
Shane Quast, Medstar Shane we are looking for what offer converts better, the $1000 OFF or the 20% OFF.

Hector Mota, Operations Manager at Medstar Hector  fyi.
Hector Mota, Operations Manager at Medstar Got it.. thanks
Notified 2 people
Shane Quast, Medstar Shane Quast
Ok. A few thoughts. We've tested this extensively on other services in high-spend accounts and have never seen a statistically significant difference in performance. We can test the offers against one another, but I need to know what success metric to test for. I'm assuming you want form submissions, but the client does not have the budget or lead volume to test this in under a year adequately. 
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Ivonne Ackerman, Medstar
Ivonne Ackerman completed this to-do.
Shane Quast, Medstar Shane Quast
Hector Mota, Operations Manager at Medstar Hector  I think there is still work to do here. Will you create a different task? 
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Shane Quast, Medstar Shane I am not sure what else you are referring to that is till open?
Do you mean this?
Please adjust the ad copy on this campaign to reflect this offer. 
Notified 2 people
Ivonne Ackerman, Medstar Ivonne Ackerman
Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector  I’ll create a new task for this. Thanks!
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