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From the list: Digital Marketing Campaigns & Set Up

✔ 4/12 Updated Budgets

Ella added this on Apr 12, 2024
Completed Apr 16, 2024 by Shane Q.

Assigned to: Hector M. Shane Q.
Due on: Apr 16, 2024
Notes: Shane Hector

Chris had a convo with the client and wants to make some campaign budget changes:

We are going to remove Hydrafacial on Meta, add that money to Filler on Meta and Botox on Google.

- Google
$3000 Consolidated campaign: Dermal fillers, Dynamic, Semaglutide
$2500 Consolidated campaign: CoolSculpting and Morpheus8
$1250 Botox (added $250)

- Meta
$1500 Botox
~~$750 Hydrafacial~~ REMOVING
$1000 Weight Loss
$1500 Filler (added $500)
$1000 CoolSculpting

Thanks!

Comments & Events

Shane Quast

Got it!

Apr 15, 2024 at 4:39 PM Notified 3 people

Hector Mota, Operations Manager

Shane

I am seeing all of this client's ads limited or restricted.

I am also seeing them drop 65 conversions the last 14 days.
Can you please see what you find?

Thanks.

image.png 39.1 KB • Download

Apr 15, 2024 at 8:23 PM Notified 3 people

Shane Quast

Hector

they just cut their budgets almost in 1/2 on 3/26. The CPA is down as well as the huge drop in the number of conversions.

Apr 16, 2024 at 4:27 PM Notified 3 people

Shane Quast completed this to-do.

Apr 16, 2024 at 4:52 PM

Hector Mota, Operations Manager

Well that explains the conversion drop.
What about the ads being restricted?

Apr 16, 2024 at 9:43 PM Notified 3 people

Shane Quast

It's an ongoing struggle.

Apr 17, 2024 at 5:08 PM Notified 3 people

Hector Mota, Operations Manager

Ella

Did you make any changes to your original comment after this was posted?
I am seeing a few edits I did not see before.

Apr 18, 2024 at 3:08 PM Notified 3 people

Ella, Client Success Manager

Hector

No, I did not make any changes. What edits are you seeing?

Apr 18, 2024 at 3:14 PM Notified 3 people

Hector Mota, Operations Manager

No worries, we are all set. Thank you.

Apr 23, 2024 at 5:41 PM Notified 3 people