Medstar Team

Guide on getting lasik customers/ guide for invisalign customers/ guide on coolsculpting ( Like a long blong article) talk with whitney about it - for medstar media

Assigned to
Melissa Zelig, Medstar Melissa Z.

Comments & Events

Chris Zelig, Medstar
I want to add some page content to medstar.
Let's do this before the marketing guides.
CoolSculpting Page - long form
Invisalign Page  - long form
Lasik - long forms
Website Design Development (service page)
Digital Marketing (PPC + Social Marketing) (service page)
SEO + Content Creation Page (service page)
Chris Zelig, Medstar
How we doing on this outline
Melissa Zelig, Medstar
working on it. Will share document with you. Maybe you can add little bullet points or whatever on concepts you want to address in the content
Chris Zelig, Medstar
All we need is an outline. Keep the outline simple and we will add to it.
Chris Zelig, Medstar
How are we doing on this content? Can you ad emSculpt as well
Chris Zelig, Medstar
Jonnamae,

Can you set up the following pages. I would like the same layout for all the pages, use latin text and demo images for now.

medstarmedia.com/coolsculpting
medstarmedia.com/emsculpt
medstarmedia.com/invisalign
medstarmedia.com/lasik
medstarmedia.com/website-development
medstarmedia.com/digitial-marketing
medstarmedia.com/seo-content-creation

Let's mock up the layout on the coolsculpting page and once you get that done we can transfer the following layout to the other images
Demo Image (on left) - Gravity form on right 
How We Help CoolSculpting Providers (H2)
latin text paragrpah
The Benefits (h2)
4 bullets 
Why you need it (h2)
paragraph
4 bullets
How we do it (h2)
paragraph 
4 bullets
Case Study (h2)
demo image (not as tall as core image)
paragraph
Schedule a Strategy Session (h2)
Paragraph
Gravity Form


Below is a list of websites I like just as reference if you get some ideas:
https://www.incrediblemarketing.com/services/seo/ (my favorite)
https://www.patientpop.com/attract-more-patients/website-seo/
https://www.gmrwebteam.com/medical-search-engine-marketing
https://www.loungelizard.com/services/digital-marketing/ppc-management-services/
https://www.redrocketmg.com/improve-marketing/

https://crystalcleardigitalmarketing.com/search-engine-optimization-for-doctors/
https://www.nkpmedical.com/services/social-media-marketing/
https://www.page1solutions.com/plastic-surgery-website-design.html
Chris Zelig, Medstar
Hector Mota, Operations Manager at Medstar Hector - hey bud we are going to have you help us write some content on the service we provide for Medstar. Melissa Zelig, Medstar Melissa  will send you an outline. We are going to create service pages + guides on the same page so we have long 1500-2000 word articles. The top will showcase what we do. Website design, ad set up, call monitoring then below that will be a long guide for providers on how to run a business. 
Hector Mota, Operations Manager at Medstar
Not a problem. Whatever I can do to help. 
I already wrote a few articles for Melissa so I am up to the task. 
So these articles are for Medstar.com? AWESOME! 
Chris Zelig, Medstar
Melissa Zelig, Medstar Melissa  send me the outline we created so we can have hector get to work on it. 
Hector Mota, Operations Manager at Medstar
Chris Zelig, Medstar Chris ,
Before jumping with you on Medstar, I was working for almost 3 years for this SEO company. I was writing about 20 to 50 articles a week, almost 400 a month for them sometimes. Other times even more so I was pretty busy with them. While most were used as FILLER ARTICLES, others were not. 

We changed or I altered a few of the SEO guidelines or SEO strategy most people follow. Google pretty much knows all about SEO and the Title, keyword density rules and so on. Use it too much or as template to all your content, and they will get hip to what you are doing or trying to do. 

It is more important to just write your content well. As long as your content is good, linked well and you add the right keywords, it will rank. Especially if you link it properly which is what this company did. I had and still have more dozens of my articles I wrote for them at the top of searches.
Point is, we can get this done, we have to link it properly as well once the content is put up. (we can discuss that later on how that company and others are doing it) 
Chris Zelig, Medstar
Hey Jonnamae Jumawan, Medstar Jonnamae chris forgot to tag you in this ( look above)

-whitney 
Melissa Zelig, Medstar
hey hector. I will share the google docs that I have started on this as well as the outlines
Hector Mota, Operations Manager at Medstar
Melissa, I will go ahead and take a look at these later. I am in the middle of two audits I have to finish for Whitney. 
Melissa Zelig, Medstar
sounds good. thanks
Chris Zelig, Medstar
Chris Zelig completed this to-do.