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Medstar Team

Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarJudi Vallano, Medstar +1 others
From the list: Operations

✔ Improving Ads Checklist - Assign Ads

Chris Z. added this on
Completed by Alyssa W.
Assigned to
Alyssa Workman, Medstar Alyssa W. Ivonne Ackerman, Medstar Ivonne A. Jazzy Moore Jazzy M.
Notes
Ivonne Ackerman, Medstar Ivonne Alyssa Workman, Medstar Alyssa Jazzy Moore Jazzy

I noticed when I assigned some ads to shane that there was not an area for confirmation page. I added it to the task but I think it would be helpful to have in the template. Shane needs to know what url to put in the event of a conversion. 

Google Ads - Set up campaign - Bay Aesthetics - www.bayaesthetics.co - JV

I also noticed that in the checklist there is no mention of what phone number to list for ads. In the case of Bay Aesthetics there was not a floating phone number on the website with the GHL or any tracking number. Now, Bay Aesthetics is an outlier and we edited an existing site but something to keep in mind. 

I also downloaded an extenion called Built With and it helped me identify that BayAesthetics did not have a popup on their website whereas when i use it with Haus it shows using the chrome extension. 

https://chrome.google.com/webstore/detail/builtwith-technology-prof/dapjbgnjinbpoindlpdmhochffioedbn/related

So technically we are not ready to launch bay aesthetics without a popup so we should add one but not a bad idea to add to the checklist. 

Comments & Events

Alyssa Workman, Medstar Alyssa Workman
Chris Zelig, Medstar Chris the reason GHL & Pop-up have often come after ads launch is because of Trello checklist and A2P. Isaac strongly suggested waiting until the trello checklist is completed to connect pop-ups. A2P sometimes we can get verified before ads launch, but sometimes it is a few days later. 

The way things have been going is that the ads get passed over to Shane at the same time as the final audit, which is a precursor to the Trello Checklist. In the past, we waited until everything was done, audit, trello, GHL, and pop-ups. However, in an effort to get ads launched sooner, that protocol was changed. 

In Bay Aesthetics's case, the GHL tracking # and Pop-up are at the desk of accountable team members to make them live. I always provide the GHL tracking # to Shane and Hector immediately upon install. 

Shane has never requested a confirmation page in the years I have been here and it hasn't been an issue. However, we can start to include it for good measure. Especially if there is any URL change situation. 
Notified 3 people
Ivonne Ackerman, Medstar Ivonne Ackerman
Thanks Superwoman Alyssa Workman, Medstar Alyssa ! I know the reason its like that is to launch ads faster. I’ll talk it over with Chris. Have the best most relaxing weekend 💕💕💕
Notified 3 people
Ivonne Ackerman, Medstar Ivonne Ackerman
Alyssa Workman, Medstar Alyssa  I explained to Chris and everything should move as typically done, except let's add in the templates, confirmation page url and phone number used in conversion tracking which is typically the GHL number, for good measure. 
Notified 3 people
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.