Good job on this article ranking on the first page of Google. It's at the bottom so we should beef it up. Add more to it like Digital marketing tips, break it into sections, etc. Then I would like to start running some Google Ads to it. Ask Mike which keywords we need for example the doctors may type in fertliity clinic marketing. Let's put something together. We should also have your team start a separate website (use medstar template) just update the video and the content and we can come up with a whole new website.