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Medstar Team

Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarJudi Vallano, Medstar +1 others
From the list: Operations

✔ Restart Client Campaigns

Chris Z. added this on
Completed by Hector M.
Assigned to
Hector Mota, Operations Manager at Medstar Hector M.
Notes
Hector, can you do me a favor and prepare emails from chris@medstarmedia.com with the basic template. The concept is we paused Coolsculpting / Emsculpt during the holidays due to low demand making lead cost super high. Now that the holidays its one of the best times of year to run ads. 

Then try to find the last month they ran a full budget, cross reference with shanes sheet and state. in The email

Can we start CoolSculpting with X a month? (Insert a calculated cost based on budget sheet and go to history of last few months and see what they spent)

Can we start EmSculpt at X a month

A few clients I think are on the list 

Dr Parakh
Dr Ran Rubstien Your Face
Nusbaum 
Dr. Irfan Forever Young Medical Spa
Elite Aesthetics


Also have Kristabel run a report on all the clients. I want to know complete CoolSculpting and Emsculpt Ad Spend in the following months 

Dec
Nov
Oct

Comments & Events

Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Chris, good morning. 
I will begin working on this to prepare the emails for you. In the meantime, I will have Kristabel get started on the reports and then follow up. 
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Chris Zelig, Medstar Chris  
What do you think about this email for the clients?
Subject: Perfect time To Restart Your Ads Campaigns again!

Hello & Happy New Year!

We are excited for what's ahead now for 2020. As you know, we paused your Google and or Facebook ads campaigns during the holidays due to how high PPC was. Now that the holidays are over, it is one of the best times to run Google and other ads. 

Your average budget back in October for Coolsculpting was X$ and you spent about X$ on Emsculpt campaigns. 
Based on your spending, we should get your ads up and running again with X$ for Coolsculpting and XS on Emsculpt.

Looking forward to success this year.
Chris Z and the Medstar Media Team
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Chris Zelig, Medstar Chris Zelig
Looks good. Prior to sending lets get a list of who we need to send this out to. Some of the docs we can just restart their campaign like Nusbaum and Chalik. Make sure Shane knows to restart those. I will reach out to Parakh. Get me a list of everyone else
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
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Restart Campaigns - 
Parakh Plastic Surgery -
Started with 3,116 in October for both CS and EMsculpt. Dropped to $428 in December, ZERO in December. 
We can get them to go for about $1,000 on CS and $750 on Emsculpt
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YourFace MD - 
Started with $2,300 in October, Down to $1,600 in November and $200 in December. 
We can get them to go for about $1,500 on CS and $1,000 on Emsculpt.
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Chris Zelig, Medstar Chris   is that more or less what you had in mind?
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
I am closing this out as we will have dozens more campaigns to restart once the COVD19 pandemic has been resolved. God willing soon. 
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Hector Mota, Operations Manager at Medstar
Hector Mota completed this to-do.