Ads Meeting - September
Chris suggested an increase to campaign budgets in Fairfax, Bethesda, and Ashburn to meeting demand in market. Suggested 20% increase. Also discussed starting ad campaigns for new Boca location $2k on Meta and 3k on Google. Start them 10 days before opening. Suzanne said the staff is doing a great job converting leads. NJ location is opening next and 12 expected in 2024. They are also going into fitness business.