Monthly Mtg- July
Morpheus8 budget confirmed as 2800 a month for 3 locations- Columbia, Bethesda, Fairfax
4th location is still being built
We can go ahead and turn on the Morpheus8. credit is deducted from the invoice.
Wait for a confirmation email from Suzanne first before turn on.
We discussed not organizing leads in the pipeline and not notes of communication taking place.
Kim confirmed that there is still a dedicated person for the app but this week was crazy for them. They "dumped in 700 leads" (not aesthetics leads from their organic and another PPC campaign) and got behind with messaging our leads.
CZ said they have a good ROI and if they would like to increase the budgets on any of the campaigns. Currently, his recommendation is 15% per campaign across the board or open the targeting by 3 more miles. But we don't want to just "add to add".
Suzanne says they won't be increasing budgets until Fall. She wants us to have more "formal" recommendations on where to increase.
For Next Mtg- August:
-At the next meeting, we will discuss adding Lumeca and an additional service to the site and build out a campaign.
-We will review the initial progress of Morpheus8 campaign
-She wants us to present a more formal proposal of where we suggest increasing budgets and by how much.
4th location is still being built
We can go ahead and turn on the Morpheus8. credit is deducted from the invoice.
Wait for a confirmation email from Suzanne first before turn on.
We discussed not organizing leads in the pipeline and not notes of communication taking place.
Kim confirmed that there is still a dedicated person for the app but this week was crazy for them. They "dumped in 700 leads" (not aesthetics leads from their organic and another PPC campaign) and got behind with messaging our leads.
CZ said they have a good ROI and if they would like to increase the budgets on any of the campaigns. Currently, his recommendation is 15% per campaign across the board or open the targeting by 3 more miles. But we don't want to just "add to add".
Suzanne says they won't be increasing budgets until Fall. She wants us to have more "formal" recommendations on where to increase.
For Next Mtg- August:
-At the next meeting, we will discuss adding Lumeca and an additional service to the site and build out a campaign.
-We will review the initial progress of Morpheus8 campaign
-She wants us to present a more formal proposal of where we suggest increasing budgets and by how much.