Monthly Mtg MARCH
-Zach, Bernie, Kathy, FC
-a cost wasn't added to the CS report that should have been attributed to us
-"I don't think that's your fault I think it's ours" <-- Bernie, regarding the leads and growing.
-they need new injectors. They don't have enough. They've hired 2 at this point. Bernie identified as an issue keeping them from growing. Recruiting and keeping new injectors.
-Chris mentioned our clients primarily focus on marketing the devices. Listed Morpheus 8, CS, Emsculpt, laser skin resurfacing, skin tightening.
-suggested partnering with injector training courses for graduates as injectors.
-Zach had questions about Morpheus 8 and marketing that service
-Zach wanted Emsella added to services on website but we do not manage their regular website.
-Reviewed how poorly the follow-up with the texting app is. Suggested one person should handle all texting app comms but team didn't have a specific reason as to why.
-dermal fillers on google, botox on fb
-Zach asked why they don't have botox on google too. Chris said we could add 2k to google ads and add that service.
-Cost per lead for filler currently is $30 (cpc). Botox is a $10 lead on FB if they wanted to add it to google ads it would be at least triple that.
-Filler on FB is tough because it is a less qualified lead but we could try it but it won't be a cheap lead like botox but Chris told them we could do both if they want.
-a cost wasn't added to the CS report that should have been attributed to us
-"I don't think that's your fault I think it's ours" <-- Bernie, regarding the leads and growing.
-they need new injectors. They don't have enough. They've hired 2 at this point. Bernie identified as an issue keeping them from growing. Recruiting and keeping new injectors.
-Chris mentioned our clients primarily focus on marketing the devices. Listed Morpheus 8, CS, Emsculpt, laser skin resurfacing, skin tightening.
-suggested partnering with injector training courses for graduates as injectors.
-Zach had questions about Morpheus 8 and marketing that service
-Zach wanted Emsella added to services on website but we do not manage their regular website.
-Reviewed how poorly the follow-up with the texting app is. Suggested one person should handle all texting app comms but team didn't have a specific reason as to why.
-dermal fillers on google, botox on fb
-Zach asked why they don't have botox on google too. Chris said we could add 2k to google ads and add that service.
-Cost per lead for filler currently is $30 (cpc). Botox is a $10 lead on FB if they wanted to add it to google ads it would be at least triple that.
-Filler on FB is tough because it is a less qualified lead but we could try it but it won't be a cheap lead like botox but Chris told them we could do both if they want.