Sculpt DTLA - sculptdtla.com - Ella

The client has two locations. We are doing website adjustments, content creation and monthly SEO services. Their goal is to rank better at their SilverLake location.

Event Text

Assigned to
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com
Due on
Notes
Dec 1st  need time
live demos





So lovely talking to you all today! I wanted to put together an overview of the event and some action items for this. We will want to loop in Chris Zelig so that we can get some marketing underway and create excitement. I believe 2 weeks of strong marketing will be sufficient in addition to in office and internal promotion- reach out to your patients and those that have had CoolSculpting in the past…. This event is going to be PERFECT timing for your patients who have just celebrated Thanksgiving (or as I like to think of it.. Flanksgiving
)… time for them to freeze the leftovers and get ahead of their New Year, New You goals.


 


Please take a look at the below- YELLOW items need to be decided ASAP!

  • Landing page
  • Email campaign
  • Social posts
  • Marketing tactics
  • How will everyone in the office be participating to ensure the success of the event?
  • What goals do you have for the event?

 


Please let me know if you have any questions and let’s get started with planning a GREAT event!!


 


 

 |  |  |  | Landing Page | Email Campaign
Date of Event | Giveaway | Promo Pricing | Demo Patient | Review Date | Live Date | Email | Date
December 1, 2020 | CoolTone/CoolSculpting packageTBD- Individual CS, CT,CS & CT | TBD | TBD- Mary? | 11/16/2020 | 11/17/2020 | Announcement11/17/2020 but could be sooner!TBD- Chris? Input! | 11/17/2020

 


 


 

 | Social Posts- TBD, but want to create a plan for all social platforms
Ads | Mon (11/16)- Start teasing event… | Tues- Landing page GO LIVE email blast out- Social blast | Wed | Thur | Fri
| Story - Link back to post
Story - Ask my anything about CoolSculpting, CoolTone
Post - Announcement
| Story - Repost answers to AMA
Post – CoolSculpting/CoolTone education
Our favorite 3 things about CoolTone
| Story -
Post – CoolSculpting/CoolTone before and after
| Story -
Post – CoolScupting/CoolTone packages
| Story -
Post – CoolSculpting/CoolTone education

| Mon (11/23) | Tues- 1 week countdown to event | Wed | Thur (THANKSGIVING) | Fri (BLACK FRIDAY!)
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  | Mon (11/30) CYBER MONDAY | Tues (EVENT DAY!!!) | Wed- Post Event Follow Up | Thur- Post Event Follow Up | Fri- Post Event Follow Up
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Agenda for event
0:00-5:00 | Credentialing Practice
5:00-35:00 | Live Demo (TBD)
10:00-20:00 | Areas, Benefits, Scientific
20:00-25:00 | Before and After
25:00-30:00 | Packages
30:00-35:00 | Giveaway/Promotion

 

Who | Role
TBD | Demo patient
TBD | Doing Demo (SME)
Moderator | TBD
Support | Megan

Comments & Events

whitney.zelig@gmail.com, Medstar
Sculpting Sunset
featuring the stars of Selling Sunset 
will send image 

special pricing
free cooltone session with purchase of Coolsculpting sessions
1 free coolsculpting applicator
2 free cooltone sessions
free ZO products

12:30pm TUES
whitney.zelig@gmail.com, Medstar
whitney.zelig@gmail.com completed this to-do.