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SKINNEY Medspa - CZ/IA

https://www.skinneymedspa.com
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarL MJill Jarocki, designerCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarGisell FirpoAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth Ruffa +10 others
From the list: Digital Marketing - Google / FB / Email

✔ Budget Cuts On Google ads

Hector M. added this on
Completed by Shane Q.
Assigned to
Hector Mota, Operations Manager at Medstar Hector M. Shane Quast, Medstar Shane Q.
Notes
Shane Quast, Medstar Shane as per the email conversation, we need to reduce the Google Ads budget by 50%. However, for certain campaigns that only have a $1500 budget, reduce those to $1000 as we need at least $1000 for the campaign. Leave all Meta campaigns alone. 

Marisa is curious about how she can get a hold of someone at META. She received a credit to her account. She had a guy run her products campaign last year and is concerned he may still have access. That particular account was disabled so I do not think it is an issue. However, she would like to talk to someone. I told her about your client who spends 100k plus a day who cannot even get a hold of someone. 

Marisa's marketing friend Grant mentioned that it is possible that the meta pixel could be double counting based on the screenshot. Perhaps he needs more context. If you could look into it, that would be great. I will also give you a call about some phrase/broad/match suggestions he noticed. 

Thanks Shane

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Comments & Events

Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Shane Quast, Medstar Shane can you please let me know what budgets you have running for this client?
Their spreadsheet is off. I want to updated it. 

I am seeing the following on Google ads -
Coolsculpting - NYC - $16,000.00
search | brand - $2,400.00
Emsculpt NEO - NYC - $10,000
Search - Emsculpt NEO - NYC - $5,000.00
Eon Laser - NYC - $2,300.00
Ultherapy - NYC - $,1,500.00
Dermal Fillers - NYC - $4,400.00
Coolsculpting - Miami - $1,700.00
Coolsculpting - Houston - $1,700.00
Eon Laser - Houston - $1,700.00
Emsculpt  - Houston - $2,300.00

Can you please confirm or let me know the exact figures so I can update?
I am not able to make any calculations without first being positive of the correct budgets, 
Thanks. 
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Shane Quast, Medstar Shane Quast
search | biologique | miami  | 0
search | botox | nyc  | 2650
search | brand | 2400
search | coolsculpting | houston  | 1725
search | coolsculpting | miami |  1725
search | coolsculpting | miami | spanish |  0
search | coolsculpting | nyc |  16100
search | dermal fillers | nyc | | 4375
search | emsculpt | houston |  2300
search | emsculpt | miami |  2300
search | emsculpt | nyc |  10050
search | eon laser | nyc |  2300
search | morpheus 8 | nyc |  5100
search | ultherapy | nyc | 1600
search | eon laser | houston |  1725
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Shane Quast, Medstar Shane thanks for sharing these. So if we are going to slash the budgets by 50% then please see the revised budgets below. New budgets in Bold and Green. 
Confirm once you checked them.

Botox for NYC should be off, no? Chris said as much in an email. And I am not seeing them on.

search | biologique | miami  | 0  =
search | botox | nyc  | 2650  = Botox for NYC should be off, no? Chris said as much in an email. And I am not seeing them on.
search | brand | 2400  - New Budget - $1,200
search | coolsculpting | houston  | 1725  = $1,000
search | coolsculpting | miami |  = $1,200
search | coolsculpting | miami | spanish |   - Should be  turned off. Chris said in an email?
search | coolsculpting | nyc |  16100  = $8,050
search | dermal fillers | nyc | | 4375 = $2,200
search | emsculpt | houston |  2300 = $1,150
search | emsculpt | miami |  2300 = $1,150
search | emsculpt | nyc |  10050 = $5,000
search | eon laser | nyc |  2300 = $1,150
search | morpheus 8 | nyc |  5100  = $2,550
search | ultherapy | nyc | 1600 - $1,000
search | eon laser | houston |  1725 - $1,000
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Shane Quast, Medstar Shane
We need to disregard the last budgets on top. The client changed their minds again and are going with the following budgets below.  Please take note.

Here are the Google ads budgets -

Skinney Google budgets.jpg 185 KB • Download
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Shane Quast, Medstar Shane Quast
Thank you Hector Mota, Operations Manager at Medstar Hector  
Hector Mota, Operations Manager at Medstar You're Welcome! 👍
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Shane Quast, Medstar
Shane Quast completed this to-do.