Tooth Docs Dental (ROSLYN ONLY)- www.toothdocsdental.com- VJ

Digital Marketing Set Up * Digital Marketing Monthly Management Service- Client Success Mgr: Vania Jenny- marketing for ROSLYN location only

Web Design Project Start Here

Assigned to
Alyssa Workman, Medstar Alyssa W. Isaac Klausnser, Medstar Isaac K. Nolie Nolie
Due on
Notes
*** Team remember that we need to make we have the {embed_url} URL tag added in the notification message field on all forms on our websites along with a hidden field for service of interest added in the form. This is from Isaac. **


DEVELOPER:
Nolie


WHAT URL ISAAC SHOULD CREATE: https://toothdocsdental.healthandmed.net

** If using our testing servers, pick from**
beautysculpt.net
healthandmed.net
eyehealthpros.com
mysculpt.net
ketaminetherapyus.com


WHICH TEMPLATE ISAAC SHOULD USE: SEE TEMPLATES
HERE :
https://southshoresmiles.healthandmed.net/


FINAL WEBSITE URL:  go.toothdocsdental.com

HOSTING: We will host. Approved by WZ.

REFERENCE(S) : https://www.toothdocsdental.com/


CAMPAIGN PAGES * 

THESE PAGES SHOULD HAVE BADGES, CONSISTENT & OFFERS & CTA'S, AND POP-UPS. THESE PAGES WILL HAVE ADS RUNNING TO THEM- AND NEED THE URL/SLUG TO STAY THE SAME NO MATTER WHAT

SERVICE :  Invisalign
FINAL URL & SLUG:
go.toothdocsdental.com/invisalign
CONTENT:
 demo
OFFER:
$1000 off new client special
BADGES:
5 star reviews- zoc doc, yelp, and google
NOTES:
please be advised that we do NOT yet have permission to use the content on the site. The dr. is reviewing his marketing contract.

SERVICE :  General Dentistry
FINAL URL & SLUG:
go.toothdocsdental.com/general-dentistry
CONTENT:
 TBD
OFFER: ONLY
$98 new client special
BADGES:
5 star reviews- zoc doc, yelp, and google
NOTES:
please be advised that we do NOT yet have permission to use the content on the site. The dr. is reviewing his marketing contract.


ALL OTHER SERVICE PAGES: 

HOME
ABOUT US
CONTACT US

NOTES:
please be advised that we do NOT yet have permission to use the content on the site. The dr. is reviewing his marketing contract.


HOME PAGE

DEVELOPER:
SERVICES TO HIGHLIGHT:
-General Dentistry ($98 New Client Special: includes x-rays, dental exam, and cleaning) 
-Invisalign

NOTES:
please be advised that we do NOT yet have permission to use the content on the site. The dr. is reviewing his marketing contract.

CONSULTS THAT ARE FREE:  All


FINANCING: yes, care credit and lending point. Please add logos to Invisalign page

 
LEAD NOTIFICATIONS:    currently just Dr. Steven. This will change. He is in the process of hiring a lead specialist.
steven.toothdocs@gmail.com

Phone to list on site: (516)625-0088 (may change soon)

NOTES:  

the dentist would like to move away from pediatric dentistry. So no photos with children or families please.
Focus is on attractive adults. We have permission to use a mix of glam and lifestyle models. 
He said, "you are the experts. Do whatever you think is the best option to get me more patients" :)

Also, to reiterate...we are HOSTING.

FYI, no facebook ads at this time so ad creatives will not be needed. 

This practice has multiple locations BUT we are currently only marketing for the Roslyn, NY location. Thanks!

Comments & Events

Vania J, Medstar
Alyssa Workman, Medstar Alyssa Ivonne Ackerman, Medstar Ivonne I have updated task with the onboarding information. I am working on getting original before & afters and he is checking on whether or not we are ok to use the content on the exisiting site. By the way, whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com knows where to find Invisalign demo b&a's. I know you were looking for some for Dr. Hill and we will need some here.

Hector Mota, Operations Manager at Medstar Hector we have domain delegate access and google business profile access through support@. Can you accept please and thanks?
And we will need a new GA and GTM. Thaaaaaanks :)
Alyssa Workman, Medstar
Awesome thanks Vania.

whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  will you let us know where to find the Invisalign demo for b&as, please?
Hector Mota, Operations Manager at Medstar
I have confirmed Delegate access under the name Steven Kauftheil for the domain 
toothdocsdental.com
whitney.zelig@gmail.com, Medstar
It should be on the invisalign portal, Ivonne Ackerman, Medstar Ivonne who is assigned to this task? I bet Jonnamae Jumawan, Medstar Jonnamae  knows where to find them
Ivonne Ackerman, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  she doesn’t. I already asked her.
whitney.zelig@gmail.com, Medstar hmmm
whitney.zelig@gmail.com, Medstar
vania is gonna reach out to the doctor
Ivonne Ackerman, Medstar
Hi Nolie Nolie , can you please work on this site (similar to what you did for Comfort Dental)

https://toothdocsdental.healthandmed.net/wp-admin

Login prompt: demo / demo123#@!

WP-admin: medstar / Letmein123#@!

Dropbox link with images (please choose images to replace some of the current ones on the staging site (you can use some that are already there, but I would like to mix in new ones. For example I want to leave the black and white photo of the male in the Invisalign section of the homepage and the colored photo of the woman in the General Dentistry section): https://www.dropbox.com/scl/fo/cotuh7t18dllokeph3cre/h?dl=0&rlkey=xdwo6zrtbyhk8rkbznkh6qsb6

Please see video notes: https://watch.screencastify.com/v/grmW9opCBOcc2f4dT7lT

Invisalign Demo Content:

Let's get started on homepage and invisalign page since we are still waiting to hear on the General Dentistry page content.

Hero Images:



Nolie
Copy that, Ivonne
Nolie
Copy that, Ivonne. Thank you!
Nolie
Copy that, Ivonne. Thank you!
Nolie
Hi Ivonne,

I already updated the hero section. Please check on your end if the heads are still cut off. I already changed the bg in the schedule appointment section. Please check, https://toothdocsdental.healthandmed.net/

For the Invisalign page, yes I think white is more readable so I changed the font color to white.

Thank you!
Nolie
Hi Ivonne,

I think it's because of the cache because I already updated the text to lorem ipsum
Nolie
Please refresh on your end. I just cleared the cache.
Ivonne Ackerman, Medstar
Nolie Nolie  this looks beautiful. Thank you!
Alyssa Workman, Medstar
Looking nice team!

Ivonne Ackerman, Medstar Ivonne is this ready for an audit besides the blurbs on the homepage? I can task those if ready?

I know there is an order for general dentistry to be written, but are we trying to launch everything else before? 
Nolie
  Ivonne Ackerman, Medstar Ivonne copy that. Thank you!
Ivonne Ackerman, Medstar
Hi Nolie Nolie thank you! A few edits: https://watch.screencastify.com/v/3Jp8B2RBZfe3kH24UhIO

For General Dentistry hero:

Gravity form:

New Patient Special
ONLY $98

For Invisalign page gravity form:
New Patient Special
$1000 OFF

Can you please add these before and after Images to Invisalign page:
Please look at this page for how to place them:
https://southshoresmiles.healthandmed.net/invisalign/

Please add "General Dentistry" to the menu.

Can you please add these badges to both Invisalign page and General Dentistry page heros (they can look like: https://southshoresmiles.healthandmed.net/invisalign/ and https://theradiancemd.com/botox/)

Vania J, Medstar cute pic!
Nolie
Copy that, Ivonne Ackerman, Medstar Ivonne  
Ivonne Ackerman, Medstar
Nolie Nolie this looks so great! thank you!
A few last notes: https://watch.screencastify.com/v/yZ3c8DsdAzr38KIUh1C2

Testimonials to add:

Had an appointment today at Tooth Docs. Had a great hygienist who gave an excellent cleaning without hurting me. Dr. Kaufheil treated a cavity & I will return for a crown next week. He is a terrific dentist & I feel lucky to know him. I highly recommend this dental office.

Adrienne L.

I generally get very anxious at the dentist, but Dr. Kauftheil & staff made me feel so comfortable and calm during my last two visits at Toothdocs. Dr. Kauftheil was thorough and took the time to make sure I understood what was going on in my mouth and what the best practices would be going forward. He and the other staff members were so kind. I feel really grateful to have found them! Will be back for my 6 month cleanings for sure. Thanks, toothdocs!

Katherine L.

His dental care is the best I've received. My teeth are in excellent condition because of his care. He's fixed issues with my teeth from past poor dentist work and his staff is very helpful and friendly. Very relaxing and he knows the shots from the numbing agent hurts me more than if he only gives me one local to work on a crown. He remembers what the patient needs and doesn't just default to a process that just works for him. I wish he could train other healthcare professionals how to treat patients with compassion, empathy and professionalism. 

Dee H.

Email:
steven.toothdocs@gmail.com

Add this title and logos to invisalign page:

Book Now. Pay Later. 

Nolie
Copy that, Ivonne.
Ivonne Ackerman, Medstar
Nolie Nolie  this looks perfect. Thank you!
Vania J, Medstar
Ivonne Ackerman, Medstar Ivonne Alyssa Workman, Medstar Alyssa  Shane is ready for LPs when they are ready. This client keeps asking for an "update to the timeline" so whenever you're ready I'm ready to send his training request and get this project checked off my list.
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne Vania J, Medstar Vania Alyssa Workman, Medstar Alyssa Hector Mota, Operations Manager at Medstar Hector - This website has been moved to the client's own final domain here - https://go.toothdocsdental.com/

I have made it password protected for now. Let me know when you want me to make it LIVE.
Alyssa Workman, Medstar
Is this site ready for an Audit then Ivonne Ackerman, Medstar Ivonne
Alyssa Workman, Medstar
I see we still need blurbs updated but will get started on the audit. 
Ivonne Ackerman, Medstar yes thanks!
Ivonne Ackerman, Medstar
Vania J, Medstar Vania let us know when you have "about" page. Alyssa Workman, Medstar Alyssa we can get started on audit and just place blurbs next week. 
Vania, the complete landing pages will be ready next Tuesday. 
Vania J, Medstar
Ivonne Ackerman, Medstar Ivonne  I dropped it in the content task earlier today and tagged Alyssa
Nolie
Copy that, Ivonne Ackerman, Medstar Ivonne and Alyssa Workman, Medstar Alyssa  
Ivonne Ackerman, Medstar
Nolie Nolie can you please go through this checklist:
https://docs.google.com/document/d/16LEQdbKRytP-ah6OmzouSAYpB-wJaX3yaeg-k1SzPpw/edit

Also, can you make sure that all gravity forms were done following these guidelines:

On the staged server, there is already a gravity form created that has all the things needed (unique keys, unique webhooks, and hidden fields) to connect it to the zapier. Use this form to create all other forms on the website. Please make sure to use the same GF that is already set up on the staged server to create duplicates and also create separate forms for each location on a page. No page on the website should have multiple instances of the same ID form.

Thank you!
Nolie
Hi Ivonne Ackerman, Medstar Ivonne ,

I already duplicated/created the forms for the services page on both desktop, mobile, and bottom. I also created the confirmation pages and addressed some of the checklists. 

I will continue on Monday.

Thank you!
Alyssa Workman, Medstar thank you!
Ivonne Ackerman, Medstar thank u!
Vania J, Medstar
Alyssa Workman, Medstar Alyssa Ivonne Ackerman, Medstar Ivonne the client has approved the site. He wants to look it over tonight and will let me know if there are any small edits he wants made but for now, he just wants the phone number changed throughout. 

please change (516) 301-9017 to (516) 625-0088 

Thanks!
Alyssa Workman, Medstar Thank you!
Hector Mota, Operations Manager at Medstar
Good morning everyone!!!
I am not seeing any GA or GTM on this site so I will get on that now. 
I am also seeing that the HEART ❤ is missing on the footer.. 
It supposed to say Marketing Made with ❤ by Medstar media. 
Alyssa Workman, Medstar You da bomb!
Nolie
Hi Hector Mota, Operations Manager at Medstar Hector ,

I already added the heart icon on the footer.

Thank you!
Alyssa Workman, Medstar Thanks Nolie!
Vania J, Medstar 😂
Hector Mota, Operations Manager at Medstar
Thank you Nolie... we just need to make sure there's no link to Medstar site or anywhere else on this Marketing Made with ❤ by Medstar media section... 
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.