Westport Medispa- www.westportmedispa.com - Judi

Website Design + Development * Digital Marketing Set Up Service *

New Service Page - Ad Campaign *Template *

Assigned to
Nolie Nolie
Notes
Hi Nolie Nolie can you please create this new page:

1. Type of Content (Demo or Unique):
Unique Content: https://docs.google.com/document/d/1PTQApzgx4q2QKDCi48FZDDwNzjUKeDI1GJVQs0JQWH0/edit

2. Slug (if multiple locations, keep only the treatment name unless specified): /Coolsculpting

3. Choose treatment badges and a top-rated medical spa badge that is consistent with other pages on the site.

4. Hero blurb/Graphic:  choose image and ( Brittany Redding, Digital Marketing Manager at Medstar Brittany please provide blurb. Check hero image type for consistency, be sure to check competitors)

5. OFFER for gravity form: 50% OFF
  • Offer is the biggest and boldest.
  • The button says 'GET COUPON'  on GF & Hero Image
6. Include these disclaimers:
  • Promotional disclaimer (take special care with Coolsculpting compliance): Get up to 50% off Coolsculpting applies to the purchase of 8+ treatments and is for new clients only. Cannot be combined with other offers or services.
  • Before & After disclaimer:  Before and after images reflect real results from real patients, although individual results may vary. No treatment is promised to provide permanent results. A guarantee is neither provided nor implied. Statements estimating treatment duration and the number of treatments required are based on the typical experience of our patients, however, individual experiences may vary.
  • Privacy Policy: You agree to be contacted by CLIENT NAME by submitting this form; regarding marketing messages by text, phone, or email. We commit to respecting and protecting your private information. At any time you are able to unsubscribe from these messages. For more information regarding our Privacy Policy, please review here. (link to the privacy policy page)
  • Treatment specific (if applicable): Coolsculpting® is FDA-cleared to treat fat bulges in 9 areas of the body. Some common side effects include temporary numbness, discomfort, and swelling.
7. Special notes :

  • Please include the CS icons shown here.
  • Please make page no-index no-follow.

After Page Creation Checklist (notes for us):


1. Assign popup graphic 
  • Choose from Canva 1 or 2
  • Include/check competitors and update colors to match the website.  
  • Once it is ready, have the Developer add a pop-up (Charmae), then he/she tags Isaac.
2. Test the connection of the forms to confirmation pages.

3. Check page indexing

4. Make the page live if there is no lorem Ipsum, and assign the audit to Alyssa or Elizabeth.

5. Make edits & add to the menu.

6. Add new service to homepage + with a provided blurb. 

***Steps can be assigned at the time of tasking using this info: New in Basecamp: Steps



Comments & Events

Brittany Redding, Digital Marketing Manager at Medstar
Ivonne Ackerman, Medstar Ivonne  Wow! This is super helpful!
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  thanks! We'll review it tomorrow before assigning Nolie. 
Brittany Redding, Digital Marketing Manager at Medstar Love it!
Alyssa Workman, Medstar
Noted. See you both regarding this in a few hours. 
Ivonne Ackerman, Medstar
Nolie Nolie  please see task notes above. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Hi Nolie Nolie Can you please replace the blue badge on this page with this one:


And please add this badge as well:


Please update the hero blurb to this:

Non-surgical, FDA-cleared fat reduction treatment. Achieve a slimmer, more toned physique without surgery or downtime.
Nolie
Done, Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Ivonne Ackerman, Medstar
Nolie Nolie you missed number 7 from the task notes.

Brittany Redding, Digital Marketing Manager at Medstar Brittany  there should be two other CS badges we can add. Also there should be a "#1 fat reduction badge that is clearer than this one. Lmk if you don't find them.
Nolie
Done, Ivonne Ackerman, Medstar Ivonne  
Brittany Redding, Digital Marketing Manager at Medstar
Hi Nolie Nolie Can you replace the gold #1 fat reduction treatment badge with this one?


and add these two badges?

Ivonne Ackerman, Medstar Ivonne These are the only two badges I could find in Canva and in my badges folders on Basecamp that were CoolSculpting-related instead of CoolSculpting Elite. There is one that says CoolSculpting Top-Rated Practice: Over 14,000 Treatments Performed. Or let me know if you have others that I can't find. Thank you!
 
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany did CS receive a New Beauty award? Thanks!

Nolie Nolie can you please put this title over the icons that are after the before and afters:

Westport Medispa CoolSculpting Treatment
OPTIMIZED FOR MAXIMUM FAT REDUCTION
Nolie
Done, Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Brittany Redding, Digital Marketing Manager at Medstar
Ivonne Ackerman, Medstar Ivonne  According to my research, Coolsculpting received a New Beauty award in 2021, and Coolsculpting Elite received one in 2022. 
Ivonne Ackerman, Medstar great!
Ivonne Ackerman, Medstar thanks 4 checkin
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  just rechecking you to make sure this page gets completed. 
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you look into why the badges are overlapping the page content?


Charmae Arcayan, Medstar Charmae Can you please create this popup for this page, and then tag Isaac to connect it?
https://themedispa.com/coolsculpting/

Alyssa Workman, Medstar Alyssa Can you please proceed with your portion of the after-creation checklist?

2. Test the connection of the forms to confirmation pages.

3. Check page indexing

Should we wait to audit until the popup is connected? If not, please proceed with the audit as well since this is an LP with ads. If so, I will retag you when the above is complete. 
Isaac Klausnser, Medstar
Charmae Arcayan, Medstar Charmae - Thank you.

Jonnamae Jumawan, Medstar Jonnamae Charmae Arcayan, Medstar Charmae Gerlie Hazel Isubal, Medstar Gerlie - Hope you all are doing well.
Moving forward. Whenever you set up a new page or popup or GF. You don't need to tag me. Please directly tag Alyssa Workman, Medstar Alyssa . She will check the new page or new form connection on her end and if she notices any issue or don't see the forms connected. She will let me know.

Also for the popups. Whenever you make a new one or edit an existing one and tag Alyssa for it. Can you please also mention the service name you used in your notification text. For eg. Built on Elementor or Sleeknote. This will make easy for her to know the service we used for these popups for a client so in case she needs to make any small adjustments in them she can quickly login and update them.
Charmae Arcayan, Medstar Got it Isaac 😊
Jonnamae Jumawan, Medstar copy! thanks!
Alyssa Workman, Medstar Thx Isaac
Gerlie Hazel Isubal, Medstar noted 😊
Nolie
Hi, Brittany Redding, Digital Marketing Manager at Medstar Brittany  please check again on your end. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar Looks good
Alyssa Workman, Medstar
  Nolie Nolie can you please add this to the menu?

Brittany Redding, Digital Marketing Manager at Medstar Brittany can you please provide the details for the Homepage addition?
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Here is a blurb. Can you please add CoolSculpting to the list of services on the homepage?

Struggling to get rid of stubborn fat resistant to diet and exercise? Discover the #1 non-invasive fat-freezing treatment in the world. CoolSculpting uses advanced cooling technology to target and eliminate unwanted fat. Get a slimmer, more sculpted physique. No surgery, needles, or downtime required.
Nolie
Copy that, Alyssa Workman, Medstar Alyssa Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac
1. I tested the forms and pop-up. These are showing up in the contacts but not in the 'opportunities' is this related to the triggers issue you mentioned to Elizabeth?
2. Will you please place the GHL tracking on the floating number?
203-693-9730
3. Can you please add the additional disclaimer on the pop-up to this page only:
*50% off purchase of 8+ treatments.


Nolie Nolie a few additional edits when you get a chance, please:
1. -Can you center these for mobile? The desktop looks good.
-Also, any way to update their color to match the website: #C39D3B
2. Please add the 'Treatments Featured In' media strip and link to this article:
https://www.vogue.com/article/what-is-coolsculpting-weightloss-fat-freezing

3. I am still seeing a cache issue on the thank you page

4. Please replace the phone number on the body of the text with this (it's for tracking ads purposes): 203-693-9730
5. Add this additional disclaimer on the gravity forms:
*50% off purchase of 8+ treatments.
Nolie
Copy that, Alyssa Workman, Medstar Alyssa  
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - I am seeing your tests successfully. Can you please try again in incognito mode?



#2 Updated GHL floating phone button.
#3 Updated disclaimer text on CS popup.
Alyssa Workman, Medstar Its ok now thx
Alyssa Workman, Medstar
I passed on this website, waiting for confirrmation that we have the final offer. I have the task open that I need. I will close this one now. 

Thanks, everyone, for your effort on this page! 
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.
Alyssa Workman, Medstar
Alyssa Workman re-opened this to-do.
Alyssa Workman, Medstar
Hey Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivonne Ackerman, Medstar Ivonne fyi this page got created with the offer on it when the content task mentioned we didn't have an offer yet. I only saw that early this morning after auditing when I was searching for the Ad info. I don't know where this 50% Off came from. We need to pay attention to notes like that, we shouldn't task offer placement until we know for sure that's the offer. 
Ivonne Ackerman, Medstar yup noted
whitney.zelig@gmail.com, Medstar
offer is $1000 off 4 + treatments

Alyssa Workman, Medstar Alyssa Nolie Nolie

Alyssa Workman, Medstar Alyssa  you are free to give to shane
Nolie
Copy that, Alyssa Workman, Medstar Alyssa I found this 50% offer at the very top of the task.  Noted, whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com I will update the offer. 
Alyssa Workman, Medstar I know, thx!
Nolie
Done, whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com Alyssa Workman, Medstar Alyssa  
Alyssa Workman, Medstar
Nolie Nolie  you put 1000% off. Please put $1000 off. Also, we don't want the 4+ treatments on the top, replace with New Client Special. I'll put the 4+ in the disclaimer. 
Nolie Done, Alyssa
Alyssa Workman, Medstar
Everything has been corrected. I'll proceed with passing things on to Shane. 
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.