Willow Aesthetics l willow-chill.com l willow-aesthetics.com l willow-aestheticstx.com- Judi

Digital Marketing Set Up (One-Time Fee) * Digital Marketing Monthly Management * CSM - Judi

Quarterly Secret Shop

Assigned to
Elizabeth Ruffa Elizabeth R.
Due on
Notes
Please secret shop Willow, https://willow-aestheticstx.com/coolsculpting-elite/ for coolsculpting in San Antonio.  

Comments & Events

Elizabeth Ruffa
began 11/28
meredith lee
Elizabeth Ruffa
text engagement began 12.5
Elizabeth Ruffa
Nicol Razon, Medstar Nicol
Just an fyi -the client has put in the notes that they called 1 time on 11/28, however I have no record of that. I am going to mark down 1 call made but just so you know. I actually do not see any calls from them and have no voicemails on my end.

EMAIL DRAFT:
Hi Team,

As part of our ongoing support to help you reach your marketing goals, we regularly "Secret Shop'' your practice. The information we gather helps us better train your staff, and provides you with the feedback you need to convert as many leads as possible. The process includes inputting a lead into a form on your landing page, communicating via text with your staff after replying to one of your text messages, and finally calling and speaking with the front desk to inquire about one of your services.  

Here is your latest full report and your recorded call link for you to review. 

Great Job, Keep it Up!
  • We received 5 texts and a welcome email from you after we input the lead, you also responded to our questions during text engagement.
  • The salesperson who answered our call was friendly, professional, and knowledgeable. 
  • Your staff did wonderful. They led the conversation with a personable approach to the treatment. This is extremely beneficial as it establishes a sense that the clinic is a warm and welcoming place and that the treatment will be a positive experience.

Things To Work On
  • Contacting a lead with a direct phone call is the best way to ensure that a lead is converted into a potential patient. We recommend contacting leads 3x in the first week with direct calls. [Unfortunately we only received 1 phone call from you]
  • When asked about cost, we recommend quoting the cost of the lowest priced applicator and then mentioning that an accurate price can’t be given until they can be assessed during their consultation.
  • We also recommend mentioning any special pricing and financing available, or creating a sense of urgency by mentioning a current sale. 

We would love to set-up a front desk refresher training to expand your company's client acquisition strategy and review best practices to ensure your success. 

You can schedule your next front desk refresher training here: https://calendly.com/emily-clientmtg/front-desk-training


We look forward to speaking soon.
Elizabeth Ruffa
Nicol Razon, Medstar Nicol  I posted this in ClickUP too so I am closing this task out. TY
Elizabeth Ruffa
Elizabeth Ruffa completed this to-do.