Nicol  can you please drop here all of the creatives they've sent us? thank you! :) Are they also running CS meta ads?

Ivonne they shared: https://drive.google.com/drive/folders/1NYRGqHirOarwLdwgVGyVVPFDFuB9uD6U?usp=sharing
and
https://drive.google.com/drive/folders/0AE1LVNGVdtLyUk9PVA

there is a lot of video to go through. It will be more time-efficient to refer directly to the shared drives linked above.

They haven't shared anything else and no, we are not running CS on Meta, only on Google.

Brittany  I thought we were running CS which is why we assigned the video to Elsa, but they are not. Where did you get that info from? 

Ivonne  Sorry, the site we are building has a campaign page for CoolSculpting and I thought that meant we were running ads for it. Am I wrong?

Brittany Ivonne
To clarify, we are building a campaign page for CS to run ads for CS on Google, but not Meta.
See here for full notes

Ad Budget Notes:
Service #1- Coolsculpting Elite
Demo Content get from https://www.willow-chill.com/

Service #2-Botox
Demo Content

Service #3- Dermal Fillers 
Demo Content 

 Specials:

Service #1-Coolsculpting
Ad targeting: X Miles: decided by Shane (2 locations)

Service #2 - Botox
Ad targeting: X Miles: decided by Shane (2 locations)

Service #3 - Dermal Fillers
Ad targeting: X Miles: decided by Shane (2 locations)

thank you Nicol !

Brittany  no worries, just moving forward please check the client sheet which has what ad campaigns we are running. Can you please gather material for botox video ad? then check competitors and drop still images. thanks! 

Ivonne  As far as I can tell in the Dropbox, they only have photos of Botox treatment. I can drop some of our video creatives we already have, but should I have Kellie or Susanna create some still ads from their content?

Brittany  yes please assign Susanna (here on basecamp, and let her know via email) to create botox graphics, 4 of each size (1080x1080, 1080x1920, 1920x1080). same design, different dimensions. We can drop our own videos (I have this size). 

Ivonne Here are the stills and our videos for this client.

Botox Ivonne 1080x1920 50OFF.mp4 49.4 MB • Download

New Botox Ivonne 1080x1920 sped up v3 50OFF.mp4 24.2 MB • Download

New Botox Ivonne 1080x1080 sped up 50OFF.mp4 21.5 MB • Download

Botox quick 1080x1080 50off.mp4 24.3 MB • Download

Botox quick 1080x1920 50off.mp4 24.3 MB • Download

Botox Ivonne 1080x1080 50OFF.mp4 49.4 MB • Download

Nicol  The creatives for this client are ready above.

Brittany Nicol  per the mention during CAG, do we need to update this task to include Coolsculpting creatives? 

Kellie Brittany  
We're adding Coolsculpting for a Meta campaign and will need creatives. Brittany has already created 1 video. She has an idea of what static creatives will be updated for their branding colors.  Landing page included for branding reference.

Platform - Meta

Service - Coolsculpting Elite

Special - Get up to 50% off 10+ treatments
 as seen here (link to pop ups)

Landing Page - https://willow-aestheticstx.com/coolsculpting-elite/

Facebook Page: https://www.facebook.com/willowaestheticssa/
Competitors: None

Thank you!

Nicol  Just to be sure, this is CoolSculpting Elite, not CoolSculpting, correct? 

Nicol  I'm confused. Am I doing these ads?

Kellie  We discussed you doing them, but we have another designer who worked on their Botox stills and just gave the new ones to her since she already knows their "brand". Nicol originally tagged you in this task, but I updated it. Thank you for checking!

Nicol Alyssa Here are the CoolSculpting creatives

Willow Aesthetics CoolSculpting 1080x1080 (1).mp4 36.3 MB • Download

Willow Aesthetics CoolSculpting 1080x1920 (1).mp4 35.9 MB • Download

Brittany thank you so much for these! They're really clean and beautiful. I have a few suggestions:

I can't see the 10+ treatments on the red-head woman's face. Can it either be removed or moved to under the CS Elite logo?

Screen Shot 2023-05-12 at 2.05.42 PM.png 1.89 MB • Download

There are a few statics that use this image of the woman sitting on the bed watching tv during the treatment with a grumpy face. Can she be replaced by a still of her doing the same with a smile in :23 of the video?

Screen Shot 2023-05-12 at 2.06.59 PM.png 808 KB • Download

Screen Shot 2023-05-12 at 2.45.12 PM.png 2.02 MB • Download

Screen Shot 2023-05-12 at 2.46.17 PM.png 2.83 MB • Download

Hi team Brittany and Ivonne . As soon as these are ready, I'll put them on Hector's desk. Willow is ready for their front desk and has booked to go over their site. 

Brittany Ivonne  looks like we're good to go. I'll be tasking out now.

Update: I've refreshed these ads to reflect a change in offer:

GET 50% OFF 8+ treatments

https://www.canva.com/design/DAFio6XrZ3U/yN_cAyP0c0FrR3FFCcRUtg/edit
https://www.canva.com/design/DAFipjjc4mc/p-P4Pj3yrTGffCU4fEa00A/edit
https://www.canva.com/search/designs?q=coolsculpting%20willow

Updates made
1. photos increase brightness to 24
2. pink changed to #c69ca7
3. offer
Graphics will be in new ad task for Shane

Susanna  please take note for branding

Brittany Hannah I believe Kellie worked on these before she left. Not sure if you should be tagged here Hannah.

Please update the following creatives to say 50 instead of 30 unit minimum. thank you

Hi Roan - Could you please update these Botox graphics to say *50 units minimum instead of 30?

1080x1080
1080x1920
1920x1080

Hannah was this dropped to Shane over the weekend somewhere else?

Screen Shot 2023-08-28 at 9.50.03 AM.png 931 KB • Download

Nicol Hannah what you see above the image in Nicol's screenshot is an ad Copy title, it isn't part of the image.  Shane confirmed in this task that he made the update to the copy. He is just waiting for the new creatives. I am asking Roan to prep them in a zip file for ease of transfer after updating. Please just check all got updated when she shared the zip file. 

As a reminder, please add people to the task assignment, not just comment or else it doesn't count as them being assigned. Things get missed often if those accountable to the work aren't tagged and assigned. For urgent tasks, please also send the task link directly to the person accountable to the task. I will send this to Roan now. I will take accountability by tomorrow if she hasn't been able to get to it for no further delay since Shane will have to restart this campaign after these image changes. 

---

Roan will you please make this your first priority when you are online? I am sending you the task link via Slack now.

To do- update these Botox graphics listed above to say *50 units minimum instead of *30 units minimum. Please drop all sizes in a zip file after they have been updated so it is easy for Nicol to pass them over.

Canva links for the abovementioned graphics:
1080x1080
1080x1920
1920x1080

Hi Alyssa Copy. I will work on it when I get home. I’ll be home in 30mins. 

Hi Alyssa , done! Here you go. 
1080x1080
1080x1920
1920x1080 

Nicol  sorry, Roan missed my instruction for a zip file, but these are ready for Shane if you verify they are ok. Look ok to me. 

Thank you Alyssa and Roan !