Digital Marketing Campaigns & Set Up - New Client 8/9 completed
Ads Live To-Check On List
- ❏ Consolidated Campaign Update 1/29
- ✔ Leads dropped by 9 - Meta - Emface Campaign
- ✔ New Meta Campaign & LP - Weight Loss (Semaglutide)
- ✔ Google Ads- Set up Campaigns (Botox/Potenza
- ✔ GHL Track # Setup
- ✔ Boost Budgets - Google - Consolidated Campaign
- ✔ Tracking ISSUE
- ✔ Test ALL Pop-ups & Gravity Forms
- ✔ Verify All Campaign Pages as Optimized (JayJay check off)
New Client Website Requests 25/25 completed
Website Starts Here
- ✔ Website Request Starts Here (CSM)
- ✔ Unique Content Order (CSM assigns to Kamie)
- ✔ Set up: WP Engine Hosting *OR* Medstar Siteground Hosting (if needed) (Assign to Brittany)
- ✔ Confirm Hosting Access and Details (CSM) (Assign to Brittany when ready)
- ✔ Setup Staging Server (Brittany/Ivonne will assign to Issac)
Campaign Pages
- ✔ Campaign Pages Audit
- ✔ Campaign Pages Delivery (Jay Jay Assigns to CSM)
- ✔ Request Blurbs for Hero Images-All Pages(Brittany)
- ✔ *Campaign Pages Request for Developer* (Brittanys Assigns to Developer once details are ready)*
- ✔ All Campaign Pages Developer Checklist Completed and Approved (Brittany assigns Jay Jay)
Final Audit & Delivery
- ✔ New Campaign Pages- Botox & Potenza
- ✔ Email Delivered to Client (CSM)
- ✔ Final Site Deliverable (Alyssa will assign the CSM when Client Ready)
- ✔ Trello Checklist + Connect Pop-ups (Alyssa assign to Isaac)
- ✔ Test all Gravity Forms (Alyssa assigns to JayJay after Lead sheet is set up)
- ✔ Cross-check Microsite Audit (JayJay assign to Auditor and inform Alyssa)
- ✔ Cross-check Developer Checklist (JayJay assign to Nolie)
- ✔ Update PDO Thread LP
Implementation (Hector) 9/10 completed
+9 more to-dos...New Client Onboarding (CSM) 18/18 completed
New Web Development: Launched Clients 26/26 completed
New Service Page - Ad Campaign
- ✔ Campaign Page Request Starts Here (CSM Assign to Brittany/Creative PM)
- ✔ Unique Content Order (if needed) (CSM assigns to Kamie)
- ✔ Web Dev Request - Campaign Page - Ad Campaign *Template* (CSM Assign to Brittany/Creative PM)
- ✔ Homepage Blurb Request - New Treatment Feature (Brittany/Creative PM assign to writer)
- ✔ Verify Campaign Page is Optimized (Brittany check off)
- ✔ Audit New Service Page (Brittany assign to JayJay)
- ✔ New Campaign Page Delivery (JayJay assign to CSM once Audit is Done)
New Service Page (no ads)
- ✔ Service Page Request Starts Here (CSM Assign to Brittany/Creative PM)
- ✔ Unique Content Order (if needed) (CSM assigns to Kamie)
- ✔ Web Dev Request - Service Page (no ads) *Template* (CSM Assign to Brittany/Creative PM)
- ✔ Homepage Blurb Request - New Treatment Feature (Brittany/Creative PM assign to writer)
- ✔ Audit New Service Page (Brittany Assign to JayJay)
- ✔ New Service Page Delivery (JayJay assign to CSM once Audit is Done)
Update or Create New Page (SEO Team)
- ✔ Service Page Update Request (SEO Team Assign to Jonnamae)
- ✔ Audit SEO Service Page Update (SEO Team assign to Elizabeth)
- ✔ NEW Service Page or Child Page Request (SEO Team Assign to Brittany/Creative PM)
- ✔ Web Dev Request - SEO Service Page or Child Page (SEO Team Assign to Brittany/Creative PM)
- ✔ Audit New SEO Service Page or Child Page (Brittany/Creative PM assign to JayJay)
- ✔ Audit New Page - SEO Optimization (JayJay assign to May after audit)
- ✔ Index + Page Test Request (JayJay assign to Charmae)
Archived to-do lists
SEO Checklist
- ❏ GBP (aka GMB) Access
- ❏ GBP (aka GMB) set-up
- ❏ Add Client to Ahrefs Dashboard
- ❏ Add Client to Bright Local
- ❏ Google Analytics Access