Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - CZ

Digital Marketing Set Up * Marketing Management Service * Micro Website Development

Web Design Project Start Here

Assigned to
Brittany Redding, Digital Marketing Manager at Medstar Brittany R. Ivonne Ackerman, Medstar Ivonne A. Jayjay, Project Manager Jayjay Mishayl, Writer Mishayl Nolie Nolie Selena Vujatov, Medstar Selena V.
Due on
Notes
*** Team remember that we need to make sure we have the {embed_url} URL tag added in the notification message field on all forms on our websites along with a hidden field for service of interest added in the form. This is from Isaac. **

CLIENT SUCCESS MANAGER: NR

DEVELOPERS WORKING ON THIS WEBSITE: Selena Vujatov, Medstar Selena Nolie Nolie  

HOSTING: Medstar is providing hosting (1 year free) -- hosting on our testing server for now.

DNS & DELEGATE ACCESS:  goboulderlasercosmetic.com through godaddy

https://boulderlasercosmetic.com/  - also confirmed here



FINAL  MICRO-SITE URL: goboulderlasercosmetic.com  


FINAL  FULL WEBSITE URL:

- full website will be moved onto https://boulderlasercosmetic.com/    
(updated 9/22, assumed true on this date, see Nicol's post below)

REFERENCE(S) URL: 

CAMPAIGN PAGES BUILT FOR THE MICROSITE* 

THESE PAGES WERE BUILT AS A PART OF THE MICROSITE, WHICH WILL LAUNCH WEEK OF 9/25/23. FULL WEBSITE BUILD PAGES BELOW. 

SERVICE : Botox
FINAL URL & SLUG:
https://goboulderlasercosmetic.com/botox/
CONTENT: demo
OFFER:
$10 a unit , new client special (no min)
BADGES: top-rated medical practice, physician performed procedures, 
NOTES:

SERVICE : EMsculpt NEO
FINAL URL & SLUG:
https://goboulderlasercosmetic.com/emsculpt-neo/
CONTENT:
updating to unique content with new invoice tasked here:
Unique content - Emsculpt Neo - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
OFFER:
$500 OFF a package, New Client Special
BADGES: top-rated medical practice, physician performed procedures,
NOTES:

SERVICE : Halo
FINAL URL & SLUG:
https://goboulderlasercosmetic.com/halo/
CONTENT:
updating to unique content with new invoice tasked here:
Unique Content - Halo - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
OFFER:
$100 OFF the first treatment, New Client Special
BADGES: top-rated medical practice, physician performed procedures,
NOTES:

SERVICE : blepharoplasty
FINAL URL & SLUG:
https://goboulderlasercosmetic.com/blepharoplasty/
CONTENT:
updating to unique content with new invoice tasked here:
Unique Content - Blepharoplasty  - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
OFFER:
Free Consultation and $250 credit toward the Procedure
BADGES: top-rated medical practice, physician performed procedures,
NOTES:

SERVICE : Facelift
FINAL URL & SLUG:
https://goboulderlasercosmetic.com/facelift/
CONTENT:
updating to unique content with new invoice tasked here:
 
Unique Content - Facelift  - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
OFFER: Free Consultation and $500 credit toward the Procedure
BADGES: top-rated medical practice, physician-performed procedures, 
NOTES:

_______________________FULL WEBSITE DEVELOPMENT____________________________

Brittany Redding, Digital Marketing Manager at Medstar Brittany Selena Vujatov, Medstar Selena Nolie Nolie


TREATMENT PAGES * 


SERVICE:
RECONSTRUCTIVE SURGERY
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique content Reconstructive Surgery page - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures,

SERVICE: 
NECK LIFT
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked:Unique content - Neck Lift page - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures,

SERVICE:
OTOPLASTY - EAR SURGERY
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: https://3.basecamp.com/4247112/buckets/33371097/todos/6537705200
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures,

SERVICE:
EMFACE
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique content - Emface - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: FOREHEAD LIFT
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique content - Forehead Lift - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: RHINOPLASTY
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique content - Rhinoplasty - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: EMSELLA
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: unique content - Emsella  - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: ELLACOR MICRO-CORING SKIN TIGHTENING
FINAL URL & SLUG:
Unique content - Micro coring and Skin tightening - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
CONTENT:
SEO tasked:
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

https://cytrellis.showpad.com/share/7vDSuzR53aVlKenFTg0qM
File 14 contains - how it works graphics
File 18 contains before and after photos
File 21 contains branding guidelines
File 25 has FAQs

SERVICE: Profractional Therapy
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique content or DEMO see notes - Profractional Therapy - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: HORMONE REPLACEMENT THERAPY FOR MEN
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked:  Unique content - Hormone Replacement Therapy Men - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE:HORMONE REPLACEMENT THERAPY FOR WOMEN
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked:  Unique content - Hormone Replacement Therapy Women - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE:FOREVER YOUNG BBL 
FINAL URL & SLUG:
TBD
CONTENT:
SEO tasked: Unique Content - Forever Young BBL - Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - NR
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: MICRONEEDLING 
FINAL URL & SLUG:
TBD
CONTENT: 
DEMO
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

S
ERVICE: CHEMICAL PEELS
FINAL URL & SLUG:
TBD
CONTENT:
 DEMO
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures

SERVICE: MICRODERMABRAISON
FINAL URL & SLUG:
TBD
CONTENT: 
DEMO
FORM FILL:
Request a Free Consultation
BADGES:
Top-rated medical practice, physician-performed procedures


NON- TREATMENT PAGES * 


-ABOUT PAGE
-MAIN BLOG PAGE
-BLOG PAGES
-SPECIALS PAGE
-PATIENT INFORMATION PAGE


HOME PAGE - 


DEVELOPER:
SERVICES TO HIGHLIGHT:
Ivonne Ackerman, Medstar Ivonne can designate
NOTES: 

CONSULTS THAT ARE FREE: ALL


FINANCING: Care Credit but they do not want us to post the link on the site. Only advertise with the logo and to "Call our team for financing plans"

 

LEAD NOTIFICATIONS:concierge@boulderlasercosmetic.com


MAIN PHONE NUMBER: 303-558-8800


GOOGLE BUSINESS PROFILE:  need confirmation


CLIENT COMPETITORS UNDER MEDSTAR:
 Check competitors

COCAR, Always Beautiful, Hollywood Body, The Studio Medspa

NOTES:


microsite pages will be incorporated into full website. 

https://cytrellis.showpad.com/share/7vDSuzR53aVlKenFTg0qM
File 14 contains - how it works graphics
File 18 contains before and after photos
File 21 contains branding guidelines
File 25 has FAQs


DESIGN NOTES:
Likes the following websites:
Ruma Aesthetics Website - https://ruma.com
Honey Aesthetics - https://honeyaestheticsclinic.com


Website, Microsite, or GHL LPs (Paid or Comped):Microsite and then Full Website


----- BEFORE AUDIT ----- CSM IGNORE ----


Comments & Events

Hector Mota, Operations Manager at Medstar
Isaac Klausnser, Medstar Isaac Ivonne Ackerman, Medstar Ivonne  

Please be advised that I have secured Delegate access under the name – Tom Giandinoto
for this client.
Isaac Klausnser, Medstar 👍
Alyssa Workman, Medstar Thank you!
Isaac Klausnser, Medstar
Hey Ivonne Ackerman, Medstar Ivonne

I assumed you meant 
goboulderlasercosmetic.com and not go.boulderlasercosmetic.com because we don't have access to boulderlasercosmetic.com and also in the project description the final URL it says - goboulderlasercosmetic.com

https://goboulderlasercosmetic.com/wp-admin/

Login prompt: demo / demo123#@!

wp-admin - medstar / Letmein123#@!

Please let me know if I missing anything. Thank you.
Ivonne Ackerman, Medstar Yes thank u!
Nicol Razon rescheduled this to-do
Was
Now
Ivonne Ackerman, Medstar
Hi Selena Vujatov, Medstar Selena can you please work on the homepage and Emsculpt NEO page of this new project?

The client likes these websites:
Ruma Aesthetics Website - https://ruma.com
Honey Aesthetics - https://honeyaestheticsclinic.com

Can you please place this project ahead of the rest?

Thank you!
Selena Vujatov, Medstar
Noted! 
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena sorry, I'm not sure what stage of the project you are in. But can you take the Altman site, use almost everything the same for now that is currently there and just update it with this client's info? Then, please create all of the pages. This site will turn into a full website soon, which we can then add elements from the sites the client likes. So for now it will be a microsite that is like Altman's since we have a rush on it. And then we'll convert it into a full plastic surgery website. Is it possible to have the microsite with the 5 pages completed by the end of next week?

Brittany Redding, Digital Marketing Manager at Medstar Brittany  can you please get Halo demo content for Selena and then create facelift and bleph content with chat gpt. It does not have to be perfect because it's just temporary while our writers write unique content. We just need to show the doctor completed pages by end of next week.
Nicol Razon, Medstar
Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany  it seems we are moving forward w/ this despite the additional negotiation Chris is doing w/ Dr. Goldman via email.  I feel I'm playing catch up - disregard my email question if you're all good to keep going. LMK if you need me to update this task in the NOTES section above. 
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  Yes, it's possible to finish everything by the end of next week. I will work on this and give you an update asap
Ivonne Ackerman, Medstar thank u!
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Dropbox link you sent me doesn't work. I got a notification that the folder no longer exists.

Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivonne Ackerman, Medstar Ivonne Homepage is finished: https://goboulderlasercosmetic.com/
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena  That's right. Sorry, I don't know what happened when I copied the link
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena this looks great! Thank you! Can you please get started on botox and NEO pages and Brittany Redding, Digital Marketing Manager at Medstar Brittany  will provide facelift and bleth content. 
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  
Sure, I will
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena  Thank you. I've been a bit under the weather this week, but I will get you that content over the weekend!
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  
Emsculpt NEO page: https://goboulderlasercosmetic.com/emsculpt-neo/
Botox page: https://goboulderlasercosmetic.com/botox
Privacy Policy page: https://goboulderlasercosmetic.com/privacy-policy/
Terms of Use page: https://goboulderlasercosmetic.com/terms-of-use/
Contact Us page: https://goboulderlasercosmetic.com/contact
About Us page: https://goboulderlasercosmetic.com/about

Do we need badges? I just saw that in the project description, but I want to check first.
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany No worries, I can start working on Blepharoplasty page and Facelift page without content. I will update them later.
Nicol Razon, Medstar
Selena Vujatov, Medstar Selena
For Badges

-
Top-ranking medical practice
-physician performed procedures

Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany per Dr. Goldman's most recent email , I am requesting a badge that says "double-board certified" for head and neck surgery, as well as in facial plastic and reconstructive surgery. From below-

FYI:

https://www.mybvcn.org/provider-directory/g/andrew-c-goldman-md/

"Dr. Andrew Goldman is double board certified in head and neck surgery, as well as in facial plastic and reconstructive surgery. Dr. Goldman graduated with honors from Rush University in Chicago with his Doctor of Medicine degree in 1996. Dr. Goldman completed his head and neck surgery residency training in Brooklyn, New York at SUNY-Downstate in 2001, and then trained as a fellow in facial plastic and reconstructive surgery at the prestigious University Hospital in Bern, Switzerland 2001-2002. He then returned to Brooklyn and served as assistant professor in Facial Plastic Surgery until he moved to Boulder and joined Boulder Valley Ear, Nose & Throat Associates in 2004. Dr. Goldman is founder and Medical Director of Laser and Cosmetic Associates of Boulder, an aesthetic practice that focuses on non-surgical therapies using medical grade lasers and skin care. When he is not treating patients, Dr. Goldman spends time with his wife and kids, and enjoys hiking, mountain biking, and skiing. He also is founder of a Boulder based company that makes chocolate based vitamins and supplements called Good Day Chocolate."
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Thaaaank you! I updated pages. I am now working on the badges.
I need text for the homepage and then I can move forward with confirmation pages.
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany Nicol Razon, Medstar Nicol  I added badges to treatment pages
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena Can you please add a section to the homepage with a photo and bio of the doctor?



"Dr. Andrew Goldman is double board certified in head and neck surgery, as well as in facial plastic and reconstructive surgery. Dr. Goldman graduated with honors from Rush University in Chicago with his Doctor of Medicine degree in 1996. Dr. Goldman completed his head and neck surgery residency training in Brooklyn, New York at SUNY-Downstate in 2001, and then trained as a fellow in facial plastic and reconstructive surgery at the prestigious University Hospital in Bern, Switzerland 2001-2002. He then returned to Brooklyn and served as an assistant professor in Facial Plastic Surgery until he moved to Boulder and joined Boulder Valley Ear, Nose & Throat Associates in 2004. Dr. Goldman is the founder and Medical Director of Laser and Cosmetic Associates of Boulder, an aesthetic practice that focuses on non-surgical therapies using medical-grade lasers and skin care. When he is not treating patients, Dr. Goldman spends time with his wife and kids and enjoys hiking, mountain biking, and skiing. He also is the founder of a Boulder-based company that makes chocolate-based vitamins and supplements called Good Day Chocolate."
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  I added doctor's bio and photo
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena thank you so much for doing this so quickly and beautifully!

Brittany Redding, Digital Marketing Manager at Medstar Brittany  can you plz assign Mark the new badge the doctor wanted of double board certified for neck and head and neck surgery? Also please give him canva link where all the badges are so we can have them all in one place. Please assign Hannah blurbs. 
Brittany Redding, Digital Marketing Manager at Medstar
Ivonne Ackerman, Medstar Ivonne Nicol already assigned it to Susanna here.
Nicol Razon, Medstar
Update: media from the client is still forthcoming. 
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena just a few model changes:
homepage 
- change halo photo to the one currently on facelift, - change bleth and facelift photo to someone older. - change contact us photo to someone more middle age. 
-Move facelift service all the way to the top.
- can you make doc photo a little bigger

Treatment pages
- bleth and facelift photos on treatment pages please make older looking

Thank you!
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  Done
Ivonne Ackerman, Medstar
Thank you Selena Vujatov, Medstar Selena !
I love the neo photo. Is there a way to incorporate a guy into the photo or will it not look right?

Also for Facelift can you change it to this one:

Can you change the bottom contact us photo to this one:





Can you start working on their main homepage with all of the services and incorporating elements of the websites they like:

Ruma Aesthetics Website - https://ruma.com
Honey Aesthetics - https://honeyaestheticsclinic.com


These are the services:

Face
Facelift
Rhinoplasty
Blepharoplasty
Otoplasty
Neck Lift
Reconstructive Surgery

Body
Emsella
Emsculpt Neo
Forever Young BBL

Medical Spa
Botox
Dermal Fillers
Emface
Halo
Microneedling
ProFractional Therapy
Micro-Coring & Skin Tightening

Wellness
Hormone Replacement Therapy Men
Hormone Replacement Therapy Women

Hannah, Client Success Manager at Medstar Hannah fyi
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  can you please add lorem ipsum to the service pages under the treatment name so we can come up with blurbs?
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne I added blurbs and replaced images. I placed badges in intro section instead of hero section. Is that ok?
Please check Emsculpt NEO image.
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  Let me know when I can create Confirmation pages
Nicol Razon, Medstar
Hello Team,
Dr. Goldman really liked the micro-site. He wants to look at it again over the weekend and send the video walk-through to his partners.


Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivonne Ackerman, Medstar Ivonne  
They requested some changes:

1) Delete any testimonial that mentions Linda or Melody and replace them with the testimonials they have provided below:


2) Update the GV offers -

FACELIFT
https://goboulderlasercosmetic.com/facelift/
OFFER: Free Consultation and $500 CREDIT toward the Procedure

BLEPHAROPLASTY
https://goboulderlasercosmetic.com/blepharoplasty/
OFFER: Free Consultation and $250 CREDIT toward the Procedure

3) Change the office hours to

8 AM - 5 PM Monday - Friday

Saturday and Sunday stay the same


This client had some very specific questions about the next steps and our timeline to launch. I gave them a tentative:

next week 28-1st, finish microsite
week of labor day 9/4-9/8 - site in audit, send out front desk training. (GHL ready?)
week of 9/11 - get ad copy and drop all ads to Shane. Go live. Medstar app must be ready and team training this week for us to meet their desired timeline.
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena Can you please replace the badges on the homepage with these?


Can you also replace the first testimonial with this one?

Jamie is the best! She is so kind, knowledgeable and I felt so safe even while my face was getting laser! My face has never looked better. Go to her for all of your skincare needs, you won’t regret it.

Rene S.

Please replace the 3rd testimonial with this one:

Jaime was a miracle worker, got an MLP w her and she was so good and so helpful and my skin is changed for the better. I’ve promised myself to go back as often as possible. It took off a few years of rugged outdoor work on my face!

Forage S.

Replace the 4th testimonial with this one:

I recently visited Rebecca at Laser & Cosmetic Associates of Boulder Valley after my friend had such an amazing experience - I am so happy I took her advice! Rebecca is very personable, attentive, and so knowledgeable on skincare treatments and products. I have had ongoing issues with hyperpigmentation and wanted to target those as well as a few acne scars and fine lines. Rebecca took the time to explain my options and expectations and we decided on doing a Halo treatment on my face and neck. She was fabulous walking me through each step of the procedure and made sure that I was always comfortable. After a long weekend of healing, my skin is beginning to glow and will continue to improve just as she said. I am so pleased with the results and will continue to see Rebecca for all my skincare needs!

D.H

Please update the gravity form offers to the below:

FACELIFT
https://goboulderlasercosmetic.com/facelift/
OFFER: Free Consultation and $500 CREDIT toward the Procedure

BLEPHAROPLASTY
https://goboulderlasercosmetic.com/blepharoplasty/
OFFER: Free Consultation and $250 CREDIT toward the Procedure

3) Change the office hours to

8 AM - 5 PM Monday - Friday

Saturday and Sunday stay the same
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany I made changes except for the fourth testimonial. Do you have another one that has less text? The one you sent is too long and it doesn't fit.
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena Use this one please

I have been coming to Boulder Valley Laser & Cosmetic for over 6 months now for lasers and love my experience here! The staff is so knowledgeable and friendly, I always feel taken care of. I can’t wait for my next treatment!

Kyilee P.

Nicol Razon, Medstar Nicol  Just FYI. We couldn't use the 3rd testimonial you dropped from the client. I chose another one that doesn't mention those people. 
Nicol Razon, Medstar TY
Nicol Razon, Medstar Too long?
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  Thank you! I replaced it.
Selena Vujatov, Medstar
Nicol Razon, Medstar Nicol  Yes it was too long. It couldn't fit.
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  please assign blurbs if ready, looks like we are close. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Hannah, Client Success Manager at Medstar Hannah  I know you already did blurbs for the homepage, but the service pages were missing Lorem Ipsum. It's there now. Can you replace the Lorem Ipsum with blurbs that match the character count?
Hannah, Client Success Manager at Medstar On it!
Hannah, Client Success Manager at Medstar Added to site!
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  are these high enough in resolution to be able to work with?
Selena Vujatov, Medstar
Nicol Razon, Medstar
Selena Vujatov, Medstar Selena I don't know what Ivonne will reply but my suggestion is that you use all of the b&as the client provided, and if there are more than 10 pairs of b&a on any page (neo has 10), to start deleting from the demo images based on doubles as related to area of the body. LMK if that's confusing and I'll try and re-explain.
Ivonne Ackerman, Medstar exactly
Alyssa Workman, Medstar
Selena Vujatov, Medstar Selena  yes, please follow Nicol's recommendation about the photos. Since we have so many, I don't think we need any demo at all. 
Ivonne Ackerman, Medstar exactly
Nicol Razon, Medstar
Selena Vujatov, Medstar Selena  what was the issue with the images you were unable to pull? I want to let the client know to re-send in another format if that's what you need
Nicol Razon, Medstar Pls ignore
Alyssa Workman, Medstar
Nolie Nolie  can you please set up the gravity forms on this website? 
Nolie Done, Alyssa
Alyssa Workman, Medstar
Nicol Razon, Medstar Nicol Selena is OOO until the 11th, I will try to remember to re-tag her but in this case, it may be best for you to send her a ping with a link to your comment so she can get back to you when she is back in office.

We are starting to audit the microsite while the full project is underway. Were you able to secure a lead notification email? Task notes say tbd. I need that confirmed before I proceed with getting AD steps passed along. 

I found this in the client sheet, is this what we will use? crystal.schoneman@bouldervalleyent.com

This is what was placed on the website, I think it came from the reference website concierge@boulderlasercosmetic.com

Thanks for confirming when you can!
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa - Selena can ignore the question. I am asking the client to re-upload all in a folder not on an excel sheet.

Good catch Alyssa. I'm going to guess it will be crystal.schoneman@bouldervalleyent.com
but I will confirm.
Nolie
Hi Alyssa Workman, Medstar Alyssa all the GF email notifications are set to this email concierge@boulderlasercosmetic.com. Thank you!
Alyssa Workman, Medstar Thank you!
Nicol Razon, Medstar
HI Team, just letting you all know that I am awaiting A2P verification before sending out FDT, but that we're at that step.  TY!
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany thank you for passing these along!
Selena Vujatov, Medstar
Nicol Razon, Medstar Nicol Actually I pulled out all the photos, but they only have one Emsculpt NEO photo and one Blepharoplasty photo. So I updated only Facelift and Halo Before and After Galleries.
Nicol Razon, Medstar
Team, FYI, still waiting on a better bio pic for Dr. Andrew Goldman.

Selena Vujatov, Medstar Selena  can you please add the the one Emsculpt NEO and Bleph photo they do have to the gallaries, please?
Nicol Razon, Medstar
Selena Vujatov, Medstar Selena Brittany Redding, Digital Marketing Manager at Medstar Brittany please see the link below for info on branding guidleines for micro-coring

https://cytrellis.showpad.com/share/7vDSuzR53aVlKenFTg0qM

File 14 contains - how it works graphics
File 18 contains before and after photos
File 21 contains branding guidelines
File 25 has FAQs

Kamie Allen, Content Manager Kamie  I am also tagging you here since this has been sold as an SEO optimized page. I am not sure how you all want to work with this information + your writing. 
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  do you want me to edit the notes above to reflect all of the new treatment pages for the full site? I'm not sure if that would be helpful or confusing given the micro-site version is to go up first. 
Brittany Redding, Digital Marketing Manager at Medstar
Nicol Razon, Medstar Nicol  That would actually be great. Can you just put like a line between the microsite information and then in bold say "FULL SITE DEVELOPMENT" and then include all of the relevant info?
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena  You can continue this project as much as possible. We are waiting on a lot of unique content though. 
Selena Vujatov, Medstar
Nicol Razon, Medstar Nicol I added Emsculpt NEO Before and After image and Blepharoplasty Before and After image.
Selena Vujatov, Medstar
Nicol Razon, Medstar Nicol Regarding your comment:
Selena Vujatov, Medstar Selena Brittany Redding, Digital Marketing Manager at Medstar Brittany please see the link below for info on branding guidleines for micro-coring
Is that a new page I have to create?
Brittany Redding, Digital Marketing Manager at Medstar Brittany  As far as I know Developer's Checklist is the only thing left. Or there are new pages?
Alyssa Workman, Medstar
Selena Vujatov, Medstar Selena this project evolved from what the task notes reflect. The first pages that were created are done and already had the developer checklist completed since we had to send to audit while you were OOO. Those were meant for the microsite. We are developing a full website though, and unique content is being written for additional pages that will need to be built.  I believe you made this other homepage, which has the other services listed that will be added once the content is done. I'll ask the team to clarify the task notes or to make a new task to help avoid confusion.

Brittany Redding, Digital Marketing Manager at Medstar Brittany Hannah, Client Success Manager at Medstar Hannah Will the full website site be on https://goboulderlasercosmetic.com/?  I think it will be better to create a new website task for all remaining web development to help avoid confusion. Otherwise the task notes need to be updated to distinguish Phase 1 (microsite) and Phase 2 (full site). Thanks!
Selena Vujatov, Medstar
Alyssa Workman, Medstar Alyssa Thank you so much for the clarification. 
Actually I have created a new homepage for the full website. Here it is:
https://goboulderlasercosmetic.com/home-new/ So I guess we are building it here in the same place.
I see that one image is missing before Services section, probably somebody deleted it while completing the developer's checklist (and deleted unused images).
Brittany Redding, Digital Marketing Manager at Medstar
Nicol Razon, Medstar Nicol Can you answer Alyssa's question about the final URL? Is the full website going to be on https://goboulderlasercosmetic.com/?
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa Brittany Redding, Digital Marketing Manager at Medstar Brittany
I think that we are publishing the microsite to https://goboulderlasercosmetic.com/
and once the full website is complete, it will all be moved over to https://boulderlasercosmetic.com/

But I didn't get clear on that point. I have the line, "the micro-website which will transfer into the main website" from an email between Chris and the doctor. It's as spelled out as I can find.  Brittany Redding, Digital Marketing Manager at Medstar Brittany I assumed that you had clarification on this from Ivonne which is why I didn't pursue it further. 

I don't see anything in the invoice that can be definitive on this point either.
Nicol Razon rescheduled this to-do
Was
Now
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Selena Vujatov, Medstar Selena  
We'll be going live with the microsite soon.  These five pages will be incorporated into the full website.  I've updated the notes to show the new pages that are to be built under ____________FULL WEBSITE DEVELOPMENT _____________  in blue.

Many of these pages have unique content that is being written.  4 of the 5 microsite pages will end up having their demo content updated to unique content. 

The updated deadline is a guideline. We'll get clearer on this as the project moves forward. 

Thank you!
Selena Vujatov, Medstar
Nicol Razon, Medstar Nicol thank you for the detailed notes. So I can start working on the new pages, right?
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena , I'm going to reassign these pages because I have a new project for you. Thank you!

Nolie Nolie can you please create the missing treatment pages? Please see notes: 

https://watch.screencastify.com/v/M1JKtj9RxnrR6BTSjuYE
Nolie
Copy that, Ivonne Ackerman, Medstar Ivonne . Thank you!
Selena Vujatov, Medstar
  Brittany Redding, Digital Marketing Manager at Medstar Brittany   Ivonne Ackerman, Medstar Ivonne   Nolie Nolie
Just to now I have created a Rhinoplasty page, you can move forward to the next treatment page: https://goboulderlasercosmetic.com/rhinoplasty
The page is disabled from search engines.
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany We have a testimonial template that we use on all pages (the same testimonials are displayed on all pages). Do you want to use different testimonials on different treatment/procedure pages? For example, the client has Rhinoplasty testimonials on their current website. We can display them, but we have to create a new testimonials section on each page. It's about 30 minutes of additional job for each page. Let me or Nolie Nolie   know what to do.
Ivonne Ackerman, Medstar no. don't do it
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena  No. I think we should stick with the regular template, where it's the same on all pages. Let me take a look at them to see which ones are the best ones to use. 
Ivonne Ackerman, Medstar same in all page
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivonne Ackerman, Medstar Ivonne Ok, noted. 
I asked this just because I saw this in the Google Doc: H2 Rhinoplasty Patient Testimonials
so wanted to make sure if you want to keep a unique testimonials section, or if you want it different on all pages.
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena  Please ignore that part. Just keep the same testimonials on all pages. 
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Thank you!
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany , Nolie Nolie this client doesn't want a link to Care Credit. Can we also post a blurb underneath the logo that says, "Call our team for this, and other financing plans."?

Nolie Done, Nicol
Nicol Razon, Medstar TY Nolie 🙏
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie per Nicol's comment above, please remove any link from the CareCredit logo and include "Call our team for this, and other financing plans." underneath the logo. 

Thank you!
Nolie Done, Brittany
Hannah, Client Success Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany - Here you are:

Emface: 
Reduce wrinkles and enhance your natural lift with a convenient 20-minute session.

Emsella:
Strengthen the pelvic floor to relieve urinary leakage, and regain bladder control. 

Hormone Therapy:
Restore hormone levels, boost energy, and enhance strength and sexual wellness.
Nicol Razon, Medstar TY
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany please make sure to crosscheck sitemap. Ask Jonnamae if haven't create it.
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie  My apologies. The current pages are demo content. Can you update them with the unique content I dropped?
Nolie Noted, Brittany
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  anything pending on this? Are all the new pages ready for audit? 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  I am going through the site map today and will drop all of the new pages in the audit task for you to assign
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie I gave you unique content for the HALO laser page and didn't realize we already had one made with demo content. 

This is the one with Demo content:

https://goboulderlasercosmetic.com/halo/

And this is the one you created:

https://goboulderlasercosmetic.com/halo-laser/

Can you make sure that the one with demo content gets updated with the unique content?
Nolie Done, Brittany
Nicol Razon, Medstar
information from the client regarding final demo pages:

Chemical Peels:

SkinMedica Brand Peels
 
Illuminize Peel
The SkinMedica® Illuminize Peel® contributes to skin that looks vivid and radiant. 
 
This peel improves the skin's overall appearance and contributes to a more even complexion, making it suitable for correcting mild skin blemishes. Skin will seem more radiant after just one peel. 
 
Patients shouldn't anticipate any peeling following treatment because this peel is minimal, and there won't be any downtime.
 

Vitalize Peel

The SkinMedica® Vitalize Peel® is perfect for patients with mild-to-moderate skin imperfections such as fine lines, uneven skin tone, and texture.
 
The Vitalize Peel® will visibly reduce the appearance of fine lines, mild pigment irregularities, and roughness after just one peel, but further benefits will show up three to six peels later. 
 
Not every patient will experience peeling from the Vitalize Peel®, but those who do should expect peeling to start around 48 hours after treatment and last up to 3-4 days. Any peeling is mild to moderate and typically located around areas of motion (eyes, mouth).
 

Rejuvenize Peel
 
Our strongest peel by SkinMedica®, the Rejuvenize Peel® is a great option for patients with moderate to severe skin imperfections.
 
After just one peel, there is a noticeable improvement of fine lines, pigment, and texture, while more dramatic results will show up three to six peels later. 
 
Following this treatment, patients should anticipate peeling, which can vary from light flaking to peeling in sheets beginning about 48 hours after treatment and lasting 5-7 days.
 

Microneedling

 Skin Pen microndeeling 

Microneedling, or collagen induction therapy, is a minimally invasive skin rejuvenation procedure that works to help improve fine lines and wrinkles (the signs of aging), improve the appearance of acne scars, and refresh your skin by stimulating your skin’s collagen.
 
Our medical grade Microneedling device creates thousands of micro-channel perforations in your skin stimulating your natural wound healing process. This leads to a remodeling of collagen and elastin in your skin to help improve the overall texture of your skin creating younger looking, smoother skin.
 
Procedures take about 45 minutes depending on the area treated and the desired results. 4-5 days of downtime can be expected with redness to the skin, a rough texture, flaking, and occasional swelling.
 

Microdermabrasion

Microdermabrasion is a non-chemical exfoliation of your facial skin performed by “sanding”, or “polishing” the skin. The effect is a deep cleansing of the skin which creates a smoother, softer, glowing appearance of your skin. You will love the way your skin looks and feels after our microdermabrasion treatment!
 
Microdermabrasion is a painless procedure that requires no down time or recovery period.
For best results, a microdermabrasion should be performed at regular (monthly) intervals, or combined with other therapies like chemical peels, microneedling, and even some laser therapies, to increase the effectiveness of the applied treatments.
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  please see Nicol's notes above 
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany please also help oversee these edits when you can. 

1. Change the African Am. woman in the Halo page to the Neo page, and find a new model for the Halo page that has lighter skin tone,(they do not do Halo on darker pigment)

3. Elacore model photos should feature the face. It is fda approved for lower face, take out pictures of lady in a bra --- "be more FACE-driven"-client

4. do we have demo content info for the emsella page specifically about sexual health to add in (client request)

6. do we have any demo before and afters to add to the bare pages? they aren't going to get us anything anytime soon
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you make the following edits for me:

1. Can you remove this model from the Halo page and place her somewhere on the Emsculpt page?

Please replace her on the Halo page with a model with a lighter skin tone (this treatment isn't suitable for people with darker skin tones unfortunately)

2. On the Elacore page, please replace the model below with another one that focuses on the face. For future reference, the photo below is really only good for breast augmentation pages or for clients looking for a sexier vibe.


3. Can you add this paragraph to the Emsella page underneath Emsella Benefits?

Emsella For Sexual Health

Emsella offers a game-changing solution for enhancing sexual health and intimacy. This innovative therapy targets the pelvic floor muscles, effectively addressing issues like urinary incontinence, vaginal laxity, and sexual dysfunction. By strengthening the pelvic floor, Emsella not only improves bladder control and overall pelvic health but also revitalizes sexual wellness. Many patients report increased sexual satisfaction, heightened sensitivity, and enhanced orgasms after undergoing Emsella treatments. Rediscover your confidence and intimacy with this groundbreaking technology, unlocking a new chapter of sexual vitality and well-being. Say goodbye to the limitations of age or childbirth and say hello to a more fulfilling and passionate life.

4. Can you add the following BAs to the following page and their confirmation page?

https://goboulderlasercosmetic.com/forever-young-bbl/

Nolie Done, Brittany
Alyssa Workman, Medstar
Team - please note that I have updated the main phone number. We were accidentally provided with a personal cell phone number. This is the correct Main Phone number 303-558-8800
Nolie Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar
Nolie
Copy that, Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Nolie
Brittany Redding rescheduled this to-do
Was
Now
Mishayl, Writer
Hi Brittany Redding, Digital Marketing Manager at Medstar Brittany , here are the hero image blurbs:

Microdermabrasion
Gentle exfoliation and cleansing to boost collagen production and cell renewal for healthier, clearer skin. 

Microneedling
Naturally repair, restore, and revive your skin by stimulating the body’s own healing mechanism for a youthful glow. 

Chemical Peels
Safe exfoliation and dead skin cell removal to resurface your skin for a glowing, unblemished complexion. 
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie  Can you update the new treatment pages with the blurbs above?
Nolie Done, Brittany
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivonne Ackerman, Medstar Ivonne  
I just had a tense conversation w/ Crystal, our contact at Boulder. How close are we here? 
Alyssa Workman, Medstar
Nicol Razon, Medstar Nicol  I followed up in slack. Hopefully can transfer at the end of this week if the client approves. I am awaiting confirmation about the site map so Isaac can start his final checks before transferring. 
Elizabeth Ruffa
Nolie Done, Elizabeth
Brittany Redding, Digital Marketing Manager at Medstar
Selena Vujatov, Medstar Selena For this new homepage you created a while ago, can you create a confirmation page? Did it go through the developer checklist? If not, can you please do that asap? 

https://goboulderlasercosmetic.com/home-new/
Selena Vujatov, Medstar
Jayjay, Project Manager Jayjay  I couldn't find guy photo so I used other one. Image is replaced.
Jayjay, Project Manager
Awesome! Thank you Selena Vujatov, Medstar Selena . Done checking both pages and it's good on my end Brittany Redding, Digital Marketing Manager at Medstar Brittany  . Thank you!
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.