Digital Marketing Ads (Shane)

Expanded Reach Monitor and Update

Assigned to
Shane Quast, Medstar Shane Q.
Notes
Hey I had to turn off Expanded Test Keywords off for Always beautiful. I see that it is working on okay for certain accounts but we need to be careful with some of the keywords. How can we go through and clean these up? I like the idea but some of these keywords are way off the mark. 

Comments & Events

Shane Quast, Medstar
We need to discuss this. You turned off Exp Reach an Lipo for that account which accounts for 30% of their total conversions. For most accounts they were just launch 8/1 and need more time to optimize. I would suggest leaving them on for the entire month before making a decision. 
Shane Quast, Medstar
Shane Quast completed this to-do.