CPA on Google is $52, which is among the higher performing of all our CS clients. 23 of 34 leads last month came from top 20% income, which again is very good for what we typically see. They get a good mix of conversions from users seeking "Coolsculpting" specifically and people seeking general fat loss solutions. Best performing ad combination attached.

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Facebook budget is too low to get any solid insights from. However, so far this month we have 6 leads at a $40 CPA. This is the best creative: https://fb.me/1EQ352MRuLDfjXQ

Shane this is awesome, thx. Would you be willing to teach me someday how to find some of these metrics on my own? 

Vania  notes for our call tomorrow 

SO should we suggest increasing the FB budget? 

I would 

Shane  they are complaining about leads. we will investigate, because these numbers look great. 

Yeah, this account is killing it. What's the complaint? Not enough? 

Not converting them. 10 consults- only 1 sale. I think it's not us . 

It's also time of year. Gotta hit people pre-bikini, not post.