Alyssa - Sure

Hector - Do we have medstar website on Ahref?

Isaac yes, it is on Ahref.

I tried to search a few of the blogs and they aren't coming up in google, even though they are indexed, even with exact phrasing. 

Screen Shot 2022-11-03 at 7.25.18 AM.png 1.16 MB • Download

I was looking at the metadata on some of the most recent blogs and I am suspicious, because they aren't written very well. I am going to bring these to the attention of the writers, I believe they provided them. Hector has been suggesting that this could be a cause, I think he's right. 

Additionally there are over 1k negatively affected back-links. 

Alyssa thanks for letting Isaac know about the Ahrefs. 
Isaac, it is on our paid account. 

The SOFT 404s are not indexable pages - 
https://medstarmedia.com/wp-content/themes/jupiter/
https://medstarmedia.com/wp-content/themes/jupiter

The other 404s are pages that also do not need to be indexed. ((You could make an exception for Chris author- maybe))

https://medstarmedia.com/portfolio/mustachio-clothing-tag/
https://medstarmedia.com/portfolio/nous-wine-pack/
https://medstarmedia.com/inv/
https://medstarmedia.com/terms/
https://medstarmedia.com/author/chris/ 
https://medstarmedia.com/portfolio/large-poster-set/

The other Crawled - currently not indexed - are all RSS Feed, etc.

On the blog posts not showing up, that is an issue going on with many clients, not just Medstarmedia.com
And yes, partly it is because of the meta descriptions. Also because Google is picky about what they will index since they have so much content to choose from. And because they simply do what they want when they want. 

We need to focus on getting the blog posts ignore by Google indexed on smaller search engines. Then do other things to force Google to index them. 

By the way, Isaac
here's Medstar last report on their site audit.
You can see the real issues we may need to address below. 

Overview — Medstar Media.pdf 269 KB • Download

Thanks Hector! I am in a coding program currently so thanks for confirming about the RSS, it solidifies my learning. 

Do you already have something put together somewhere that you are tracking the blogs/clients that are having these same issues with the metadata? How can I support to ensure these things get corrected? I know you have been speaking to this adamantly. I want to help. 

Isaac, here's a real 404 I found... 

404 - https://medstarmedia.com/losing-coolsculpting-customers/

Hector Alyssa - OK. I will check and update. Thanks.

Hector - 

FIXED

Nicely done as always Isaac  
Any idea why these other pages are coming up on GSC as 404 when they are not indexable? 

https://medstarmedia.com/portfolio/mustachio-clothing-tag/
https://medstarmedia.com/portfolio/nous-wine-pack/
https://medstarmedia.com/inv/
https://medstarmedia.com/terms/
https://medstarmedia.com/author/chris/
https://medstarmedia.com/portfolio/large-poster-set/

Hector - I'm not seeing the sitemap submitted in GSC for medstamedia.com

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Hector - Please submit and then use the "validate fix" in the 404 errors.

Isaac, I did not want to submit it until AFTER you let me know about the 404s to see if they actually needed to be fixed..
Sitemap now resubmitted and validate fix activated.

image.png 17 KB • Download

Alyssa can you please send me the metadata done on the blog posts you mentioned?

Also, what do you mean by: Additionally there are over 1k negatively affected back-links

Ivonne yes I will follow up with this in the writers meeting tomorrow, and I'll send you the information about the 1k back-links before then as well. Thanks for your patience.