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From the list: Digital Marketing Campaigns & Set Up

❏ Issues on Google ads campaigns

Hector M. added this on Mar 18, 2024

Assigned to: Hector M. Shane Q.
Notes: Shane

I was checking on this client's Google ads campaigns and I am seeing several issues.
On their performance for the past 7 days, their cost per conversion has skyrocketed to $546.65

I am seeing that their

MS | search | fairfax has 21 less conversions.
MS | search | bethesda - 26 less conversions
MS | search | columbia - 25 less conversions
MS | search | ashburn - 22 less conversions.

Coincidentally, these same campaigns have not recorded a conversion the past few days.
Can you please see if you can check to find out what is going on?

Thank you.

Comments & Events

Shane Quast

Hector

tracking is broken.

Mar 19, 2024 at 4:48 PM Notified 1 person

Shane Quast

When Ashburn is selected as the location from the dropdown menu it does not forward to a confirmation page. I cannot track conversions.

Mar 19, 2024 at 4:50 PM Notified 1 person

Shane Quast

I also paused one of the campaigns because it is not possible for users to convert, but it was resumed by Chris on 3/13. I am pausing it again

image.png 27.3 KB • Download

Mar 19, 2024 at 4:51 PM Notified 1 person

Hector Mota, Operations Manager

Thanks Shane, the team is looking into these issues. I have also notified Chris to follow up with you here regarding the pause campaign...

Mar 20, 2024 at 3:29 PM Notified 1 person

Shane Quast

Hector

I resumed it again yesterday.

thank you!👍

Mar 20, 2024 at 4:34 PM Notified 1 person

Hector Mota, Operations Manager

Shane

This client's - MS | search | boca raton - Has high cost per lead at 408.79 last 14 days. Goes up to $878.61 last seven days.
Any idea what may be causing this?

Apr 29, 2024 at 9:08 PM Notified 1 person

Shane Quast

Hector

I'm looking into it

thank you!👍

Apr 30, 2024 at 4:33 PM Notified 1 person