Chris Zelig • Sep 01, 2018 at 10:06 PM Ad Updated Sep 3. — Google Adwords Budget: Jeff granted us permission to raise the Google Adwords budget in NYC from $12,000 to $15,000 a month. Current Google Lead cost averages $140 across all four locations. Facebook cost per lead average is $20. Certain clients are filling out a free consultation form and also... Chris Zelig • Oct 12, 2018 at 4:56 PM Spanish Ad Meeting — 10-1-2018- Saying spanish lead is flakey. missing appointments. Eva, Rey and Luiz are all on the phone. Will get a report by a high density of Spanish populations by zip codes. Eva suggested split testing the site and creating a spanish site. Using a 2005 https://offers.ny2020.com/?did=nye... Chris Zelig • Oct 12, 2018 at 5:44 PM Call Meeting Dello Russo — Respond to leads earlier. Nancy, Jessica and Sonya, Tatiana Google Calendar: Cannot the handle volume. Busy Mon, Tues, Fri - need to do a Google Doc - online. - Jessica and Nancy to work. Going to have call back team at 8:30 - 10am - then a team to Chris Zelig • Oct 17, 2018 at 10:45 PM New Facebook — bladeless ads. World's, newest safest + most advanced laser - most trusted laser Chris Zelig • Nov 05, 2018 at 6:43 PM Ad Meetings Notes — Break down brand campaign into four different locations. FB: manhattan spanish market is slow. MD Prospects - said they would manually have to select which is Facebook, which is google. Need to know the difference between consult form and appointment form. - Set up consent. Chris Zelig • Nov 06, 2018 at 6:52 PM Dello Russo Ad Meetings — - Ad Team - • Changed bid strategy on Spanish. We are maximizing clicks. There is no search volume. • Break down the brand campaign into the four locations. • Start Bing and Yahoo. 10+ older Google - Bing users are older. - Dello Russo - • Stop adroll asap. • Bing: $2000 (MANHATTAN) / $1... Chris Zelig • Nov 14, 2018 at 11:33 PM Dello Russo Meeting - — Summary: Cathy was added as admin, we need to set up auto-replies. Ahmed will respond to reviews, we will come up with an auto-reply for Facebook. We will contact the Alcon rep for technology notes. Not all Lasik is equal The technology: Iris registration. Lock on to the cornea Questions yo... Chris Zelig • Dec 06, 2018 at 1:01 AM Dello Russo Ad Meeting — • Google ads budget • Facebook vs Google Ads Budget • Lead protocol and management • Appointment Confirmations • Reviews and Social Media ---- No show rate. Phone help, nancy, alicia, Alex ----- Update phone number 800-393-2273 (LASIK NUMBER) Route All Numbers - will provide new number for... Chris Zelig • Feb 14, 2019 at 10:06 PM Dello Russo Ad Meeting 2-14 — Discuss brand campaign and how to cut back LI - BK - 50% less consults with apx same media spend. Hyper-targeting using zip Md Prospects - Text feature MD Prospects access ------- Alex, Marc, Stephanie, Dr. J. Dello Russo Eliminate anyone over 55 years Dr. Jeff said in the month of march we ma... Chris Zelig • Feb 18, 2019 at 7:47 PM Dello Russo — https://www.dellorussolaservision.com/lasik-eye-surgery-nj-lasik-in-bergenfield-nj/ Please remove Jane. https://www.dellorussolaservision.com/lasik-nyc-laser-eye-surgery-in-manhattan-dr-dello-russo/ Please remove Mimosa https://www.dellorussolaservision.com/lasik-brooklyn/ Please remove Margie Chris Zelig • Feb 27, 2019 at 5:24 PM Dello Russo MD Prospects - — Add new leads - Duplicate finder - Use date. Reengage - is some one Do not use Internet Explorer Email replies do not go Process - First attempt, second attempt, How does texting work how do you know someone text back When contacts booke LASIK Consultation Request- HP Chris Zelig • Mar 06, 2019 at 11:16 PM Dello Russo Meeting 3-6 — Hi Team, In addition to going over digital marketing results for February, we would like to go over some of the items we discussed at the office: • Inbound calls, Outbound Calls, Confirmation Calls • The high percentage of leads only contacted one time • Texting protocol and standardized me...
